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LED market by small and medium enterprises to do business

Once in the domestic market prospects self luminescent material has finally been "shiny" opportunities.

Welcome to the light and shadow of the road, with a "turn off the lights," the password, a gorgeous world shrouded in darkness suddenly appeared in front of. Several vases with a light blue, like a blue crystal; and a row of crystal goblets injection through the faint green light, reminiscent of the legendary luminous cup. In every corner of the room, a tiny spots scattered yellow, purple and red light of various colors, let people personally on the scene like in a dream world. From the sign at the door, the room is Dalian Lu Ming Group showroom, actually placed here are very common necessities, and make them glow in the dark "magic wand" is Dalian Lu Ming Group "high light storage type rare earth luminescent materials".

Currently in the global self luminous material market, accounting for about 70% of the market share. However, these products can only represent the past. September 2003 Lu Ming Group acquired the U.S. NASDAQ listed companies AXT photoelectric sector, the acquisition of the road from a relatively narrow self light-emitting material market step into the LED market. 2005 road to achieve sales revenue of about 700 million yuan, nearly 3 years to maintain a growth rate of about 40%, the establishment of the road for the next 10 years ushered in a new round of rapid growth.

In fact, Lu Ming's self luminous material is more than a decade ago, one of the results of environmental protection light source research project, due to technical breakthroughs, the project ultimately ended in failure. But Xiao Zhiguo insisted on the results of their research to the market, the more than and 10 years he has tried all kinds of application of self luminous materials ", from the beginning and paint factories, has been selling products to The Pentagon in the United States, and now he has his own" luminescent materials "to find the best destination.

World Trade Center

It is hard to imagine how Xiao Zhiguo felt when the world trade center collapsed in New York in 2001 9 and 11. The vanishing twin towers have an important place in the history of the development of the Dalian science and technology group.

1993 United States World Trade Center underground garage bomb attack, the power supply system in the building was destroyed, although there are emergency systems, but still a mess, with more than 6 hours, all personnel from the building. This lesson allows the world trade center in the global search for self luminous materials, through agents in the United States, Lu Ming almost no competitors, naturally become a supplier of the world trade center. This contract is the largest since the establishment of a single road, the company's sales revenue jumped more than a dozen times, but also let Xiao Zhiguo see the sale of luminous paint and luminous paint outside the larger market. At this point in the domestic market, Xiao Zhiguo's self luminous material is facing a bright future, not recognized by the market.

In September 11, 2001, after the terrorist attacks, the world trade center, more than 18000 employees rely on the emergency light channel on the staircase handrails on the self luminous material, with 1.5 hours of successful escape from the building. 2 hours later, the World Trade Center collapsed. After the tragedy, Dalian Lu Ming and its self luminous material becomes a hero, which makes the original temperature of the material has not become a sudden fire hot market anomalies. Lu Ming received a large number of orders, but at the same time, Xiao Zhiguo also found that the market more than a hundred competitors on the night, in 2001 alone, China suddenly came out of more than and 200 self luminous material manufacturers.

In the light of the Museum of Dalian Lu Ming group contains a length of 18 meters, 1.6 meters high with self luminous materials made of painting Hou Yi shot, it was said that the painting has applied for a Guinness world record. All kinds of luminous materials on the painting are all the products of Ming dynasty. "Self luminous painting" is only one of the many applications of "self luminous materials", which can be used in many kinds of materials, such as ceramics, plastics, fibers, etc., or can be made into various luminous signs.

Ten years ago the Chinese Academy of Sciences Graduate School of Chinese Academy of Sciences, Xiao Zhiguo participated in the Changchun physics, Beijing Institute of electronics, Shenyang Metal Institute and Dalian Institute of joint research of "new energy saving and environmental protection new light source" project, responsible for the development of novel luminescent materials, the project ultimately did not achieve technological breakthroughs, but Xiao Zhiguo found "luminescent materials". This material can glow in the dark in the absorption of sufficient light, non-toxic, no radiation, is a kind of environmentally friendly products, all these make was applied research of Dalian high tech business director Xiao Zhiguo felt it should be a market".

In October 1992 Xiao Zhiguo took this product held in Beijing to participate in the present exposition, then follow the Dalian delegation to Hongkong investment, the new material interested vendors do have, such as paint, plastics manufacturer, has also signed a contract, but not a large number, up to a few kilograms. Fortunately, Lu Ming is the world's first manufacturer of such light-emitting materials, since there is no competition, Xiao Zhiguo in accordance with the price of gold for this material pricing.

The world trade center has brought opportunities and orders to the company in 1994. But Xiao Zhiguo also understand that this new type of luminescent materials like Lu Ming FMCG, it almost can be used permanently, unless the loss or damage, that is to say the product is difficult to repeat, growth potential

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