LED war Chinese enterprises began to participate in the development of standards

Remarkable world cup 3 days will be officially staged, flat-panel TV promotional campaign is wildly beating gongs and drums are. Many brands of color TV prices fell by 30%, of which the largest increase in the size of the largest screen led. But sales are very impressive, in large and medium appliances and other well-known stores, LED sales reached about 3 times the usual.

This year, the main direction of almost all Chinese and foreign color TV sets are placed on the LED LCD TV products. According to the PRC statistics data show that from April 26th to May 2nd this week, the total sales of LED LCD TV 71756 units, an increase of 340.2%, an increase of 5832.1%, of which LED LCD sales have accounted for 11.5% of total sales, in terms of sales, LED sales have accounted for total sales of LCD TV 22.6%. And last year the share of less than 2%.

Overseas, LED LCD TV market blowout rate once again beyond people's imagination. According to the forecast data, DisplaySearch 2010, LED global LCD TV sales will reach 32 million units, accounted for approximately 19% of the proportion of LCD TV with LED backlight, 2011 large size panel shipments ratio will reach 56%, the traditional backlight panel shipments will decline to 44%, to 2015, LED panel shipments will reach 78% penetration.

Flat beyond CRT

In the CRT era, China's color TV industry has gone through a difficult way of introduction, digestion and absorption. Although the 1996 Chinese brands rely on price war to win the China color TV market share is relatively dominant position, but also paid a heavy price in 1999, color TV industry losses, the China TV enterprises in the history of the freezing point.

Twenty-first Century, the arrival of the era of flat-panel TVs, China's color TV industry has brought the dawn of the new century.

According to Xinyikang statistics, from 1984 to 1997, China urban residents took 13 years to achieve color 100 households increased from 10 units to 100 units of the great leap, it is predicted that Chinese urban residents flat-panel TV 100 households increased from 10 units to 100 units in just 7 years (from 08 to 2014). 2009 full year LCD TV sales 24 million 700 thousand units, an increase of 102%, flat panel to achieve a full range of CRT tv.

At the same time is the breakthrough of the industrial chain. 2002 years ago, the annual production capacity of flat-panel TVs in China less than 100 thousand units. But in recent years, Hisense, TCL, SKYWORTH and other domestic brands have accelerated into the upstream process module, the BOE in Hefei to build 6 lines, 8.5 lines, in the construction of Longfei photoelectric Jiangsu Kunshan Huaxing Power to build 8.5 lines in Shenzhen and so on, completion date concentrated in 2011 to the end of this year, when the Chinese brand competitiveness in the tablet the upstream will be further enhanced.

June 2004, Zhou Houjian, chairman of Hisense group has predicted that Moore Moore TV era has arrived. The development in recent years confirms Zhou Houjian's prophecy, since 2002, flat-panel TV maintained a growth rate of nearly 80% years, to 2009, LCD TV market capacity reached more than 23 million units, exceeding CRT tv.

New pattern of global TV market

According to the latest statistics DisplaySearch, LCD TV has become the main driving force for the growth of the global TV market, the new sales accounted for more than 70% of the overall TV market sales. In the global TV market, Samsung, LG, SONY, Matsushita, SHARP and other 5 manufacturers in Japan and South Korea, nearly 60% of the market share, has the absolute right to speak; and to Hisense, TCL and SKYWORTH as the representative of the China TV brands, after more than ten years of growth, the total sales volume has accounted for 21.4% of the global market. This is the era of flat-panel Chinese brands accounted for the global TV market share high.

With TV production 23 years ago, the world is different, after full market competition, Chinese has gradually transformed from TV production power into TV brand power, with Hisense, SKYWORTH, TCL and a number of annual sales are in the tens of millions of TV brand, on 5 continents, more than and 100 countries and regions that can buy these Chinese brand products, whether in China, or in North America, Australia, Europe, consumers are able to clearly distinguish these from the east of the famous brand, and loyal consumers, accustomed to purchase and use their products.

In 2010, the United States released CES consumer electronics show "global TV brand 20 list, Hisense in the global market share of more than 5%, nearly 18% of the market share China, enter the global TV industry before the 5 strong, this is the Chinese brand for the first time into the global 5, TCL, SKYWORTH and other domestic brands for the domestic market the export performance and good performance, are in the top ten ranks of the global TV market first appeared so many" Chinese Teams "figure.

Environmental needs boost LED

The global energy shortage and environmental pollution are particularly prominent in the rapid economic development of China, energy saving and environmental protection is the urgent need to solve the problems of China's social and economic sustainable development. As a big country of energy consumption, China urgently needs to promote a new generation of energy saving and environmental protection.

Compared with the common CCFL LED LCD TV backlight LCD, photoelectric efficiency is greatly improved, LED color gamut coverage width, color is more rich, the dynamic contrast is more than 10 times more than the common CCFL LCD TV; secondly, LED has also brought great changes in backlight structure design, small size, because LED high luminous efficiency, can greatly reduce the thickness of the backlight; from the perspective of environmental protection, LED do not contain mercury and other harmful metals, energy saving and long service life.

June 17, 2003, led by the Ministry of science and technology