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LED when the enterprise to change the product without a license, the status quo

Introduction: this war is not a quick fix triggered at any moment, numerous factors decided the war situation the evolution of the complex, lack of technology, price swing, weak brand awareness, self underdeveloped policy is still short board of Chinese LED enterprises can not be avoided, so to remove these barriers to the development of the LED brand is bound to be a tough way. Mentality, have mentally prepared to fight a protracted war, do not act with undue haste will backfire.

"Product free card" has become in recent years, China's LED enterprises can not get rid of the stereotype of the face of foreign gangster "banter" and destroyed, facing the domestic and foreign market cold and disdain for "products with brand" voice in the industry intensified. This is a state and industry, an altruistic honor war. But this is not a war triggered at any moment, numerous factors decided the war situation the evolution of the complex, lack of technology, price swing, weak brand awareness, self underdeveloped policy is still short board of Chinese LED enterprises can not be avoided, so to remove these hinder the development of the LED brand is bound to be a tough way. Mentality, have mentally prepared to fight a protracted war, do not act with undue haste will backfire.

LED when the enterprise to change the product without a license, the status quo

According to the present situation of China's LED enterprises "product free card", always pays attention to the development of the LED industry industry leaders and academics who have their voice, as for China's LED enterprises "product free card" in the LED but they sadly sigh, this industry to send more hopes and expectations. Shanghai Lighting Association Wu Hong said, most of the domestic LED enterprises are in simple labor repeated OEM and processing, working for the international lighting chiefs of the enterprises are not enumerated, the original technology is too small, so go out will always be marked OEM label, dumb are suffering. In addition, the domestic industry management system is imperfect, monitoring, sampling and many other aspects of monitoring errors frequently, so that the domestic LED industry is even worse.

In the face of this kind of unhappy, Wu Hong bluntly either their own or the government must hand enterprises need to get rid of as a warning for the future, to develop the core technology, consciousness of peasant in the profit at the same time to name, on the other hand, the relevant departments should strengthen supervision and management, repair loopholes in the system, the development of industry standards, and guide enterprises to do high-end brand awareness, to give greater support to enterprises in policy subsidies. Sheng Binzi, who is well-known in the industry, believes that technology and capital are vital to the LED tree brand. He said, as has a high degree of market-oriented economy of LED industry, the future can not be born Monopoly brand, can produce big brands and strong brands, and these brands will need to advance in capital and technology, he believes the technology advantage, capital advantage and channel advantages of LED enterprises can absolutely big brands, but for those who provide specialized a solution for small businesses, since 2-3 also will usher in the spring of development, in his current LED market is just the initial source to replace the view, 2012-2015 will be replaced during the peak period of the LED market, 2016 to 2020 is the period of change and innovation in new period, therefore, if companies adhere to innovative technology capital accumulation, cultivation channels, and tearing the segments of the small hole, from the entrance of the market will be able to.

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