Lighting industry electricity supplier how to develop?

With the change of people's consumption habit, more and more young people love when shopping online, Home Furnishing stores also ushered in the challenge, the flow of people less and less, but the store rents are increasingly high, rising operating costs, but rely on the traditional stores have not bring more profit, on the contrary, further weakening the enterprise survival space. Do not face the transformation of home businesses face the test of life and death, the store is destined to become part of the consumer experience store. So the best model is that consumers can choose online.

In 2013 11, many business platform to burn the midnight oil, delivery to the high level of passion, looking forward to their festival, young 80, 90 also already sitting in front of the computer, to choose the "baby" on the shopping cart, for 11 days in a moment of passion. Double 11 electricity supplier Festival, but also the young people's crazy shopping festival. It has created another legend in an unconventional way. Millet just 33 minutes to become the first Taobao billions of dollars of business, and the legend continues, Taobao double a day more than 35 billion of the 11.

We not only have to ask, the lighting industry can also come out of a domestic millet, in our traditional industry to bring a cool. We used to learn Apple's marketing model, but the effect is not obvious. And this double 11, lighting circles similar enterprises, we have to make a question mark. At present, the lighting industry in the promotion of LED, the state also attaches importance to the development of LED lighting industry. LED lighting products in the electricity supplier channels than traditional lighting has certain advantages, but because of the firm in the lighting industry sales and engineering aspects of its positioning, electricity supplier channel development very carefully, although many enterprises are in the water, but see the majority, we may have too much rational, and less passion, but the electricity supplier madness must be rational in full of passion, look forward to joining desire. Only 11 of the share of the crazy, in order to ignite the real rapid development of lighting electricity supplier. The Taobao double 11 crazy again to the traditional Home Furnishing stores a slap in the face, in the past few years, stores and electricity supplier competition but also with the particularity of this category and Home Furnishing, many consumers still feel to the real furniture store shopping. However, with the change of people's consumption habit, more and more young people love when shopping online, Home Furnishing stores also ushered in the challenge, the flow of people less and less, but the store rents are increasingly high, rising operating costs, but can not rely on traditional stores have brought more profit, on the contrary, further weaken the enterprise survival space. Do not face the transformation of home businesses face the test of life and death, the store is destined to become part of the consumer experience store.

So the best mode is that consumers can choose online, offline experience, the integration process of standardization, and the use of the supply chain, warehousing, logistics and other services store strong support, users buy online distribution of. This is a line of resources for home enterprises, in fact, is a great advantage. For the lighting industry Lighting City, we are not the case in the development of the lighting industry, the electricity supplier is also in development, we in the end what kind of mentality to look at new channels, it determines the development of our road behind.