Ma Xiuhui: national promotion of energy-saving lamps to bring business opportunities

Boao forum for Asia Annual Conference 2009 held on April 17-19 in Hainan, Boao. Economic crisis and Asia: challenges and prospects". Zhongshan OPPLE lighting Limited by Share Ltd President Ma Xiuhui and Sina in the financial exclusive dialogue, although the face of the financial crisis, but the first quarter of this year the performance of enterprises is increased by 5%, and the enterprise independent brand management related.

The enterprise itself is in the growth stage, the industry and businesses are still rising in the first quarter of this year, the company's performance has increased by 5%, which is related to the enterprise's own brand management. "

However, the economic crisis or the purchasing power of consumers had an impact, Ma Xiuhui pointed out that, in particular, the first tier cities affected relatively large, three line market little impact. As the two or three line from the city started OPPLE lighting, she said, the future will focus on opening up the first line and the four cities.

Chinese lighting industry competition, facing double competition, multinational and local companies Ma Xiuhui pointed out that energy-saving lamp technology is not what difference, the key to reputation and consumer evaluation of brand, "now Chinese manufacturing has been very mature".

Ministry of finance, the national development and Reform Commission recently announced the promotion of energy-saving lamps in the past, in the market to sell ten yuan an energy-saving lamps, in the future as long as their own ID card, spend a dollar will be able to receive. This initiative also brings opportunities to OPPLE lighting. "In 2008, we are the best sales of energy-saving lamps, the company sold a total of 5 million 600 thousand," said Ma Xiuhui, the government invested about 100 million of energy-saving lamps, which brings great benefits to the country as a whole.

Due to the strong correlation between the real estate market and the lighting market, Ma Xiuhui's Boao theme is the first choice of real estate, followed by economic topics.