Many enterprises price, LED market is really hot or fire?

Some of the price increase is indeed the market demand growth, lack of capacity of certain products, due to the imbalance between supply and demand. There are also some LED chip or package price is due to raw material prices and of unwillingness. Such as gold, silver, copper and other materials prices can lead to PCB, chip and packaging costs. This is also due to changes in market supply and demand. In recent years, the price of LED continued to decline sharply, to a certain stage must be adjusted for some of the unreasonable prices have been timely and appropriate. Let's take a look at an industry that I've always been concerned about - cell phones (not the lighting industry...?). Perhaps you also know that the phone's display is also used in a lot of OLED, that is, do not use OLED technology, but also have to do with LED backlight. Visible LED lighting in the mobile phone industry is also a lot of weight. Therefore, the price of the chip will also affect them, but you have heard of apple, HUAWEI call there? Let's talk about this wave of price increases in our industry. Whenever I feel that I am old, I look at the "price" news, feel that they have to go back to 80s, and instantly feel good even green?. Why is the gap between the two industries so big? Is it because of the proportion of our industry accounted for a larger chip caused by the different? My answer is no, because I think in the future, price increases are inevitable, such as labor, rent, etc.. In fact, we are supporting the industry, this is not because of the invisible, such as artificial cost increase, but the rise in the cost of naked material attracted everyone's attention. And I would like to say that in fact, the cost of improvement has come, but we do not say before. What is the strategy to deal with rising costs? I think this is the question that you keep asking questions, and strive for it. I would like to say that I look at our industry "price boom" propaganda that is old-fashioned, because now the society has given solutions, and our industry still fantasy with the old way to solve the problem, naturally there will be no effect. The modern society is given a response plan - stratification or community. That is to say on the one hand, all in cost increase, but on the other hand the product requirements are also increasing, such as quality and brand requirements (I have a friend or want to buy apple just think out a face. And they are willing to pay a premium for this demand (such as my friend non love crazy 7plus not to buy "(like _ person) with). This is the biggest opportunity for all Chinese enterprises. Said so much, answer your question, "the market is not fire? "I don't think there will be an answer to this question. More precisely, is the fire in your market? For example, what kind of people do you serve? What are the characteristics of these people in the eyes of your products? Quality? Is the pre-sale service? Or is it a unique product logo? Is this group going up or shrinking? Only to solve these problems, in order to answer the question of market fire does not fire? And simply ask an industry in the end fire may not be too much fire, because the gap between each market may be great. It is possible to use Apple's characteristics of this crowd is very close to the characteristics of the crowd and overseas tourists and millet phone with a far cry from the crowd. So this time simply to say that the mobile phone market fire does not fire what can be the conclusion of enlightenment? What are the requirements of Lifi technology for LED lamps? LiFi is a foreign invention of the network hot words, meaning is not accurate, the correct professional vocabulary is VLC. Visible light communication can become an independent communication device, or as a subsidiary function of lighting or display system to play a role, determines the development of visible light communication technology. As the former, it is necessary to abandon the existing white LED, RE development of high-speed visible light communication devices, the commercial viability of this road is not optimistic. As the latter, the existing LED lighting or display system can be basically unchanged, this road is easy to go through. Now at home and abroad lighting designer position? Objectively speaking, I do not understand the situation abroad. But I guess that foreign designers groups and domestic designers have different occupation groups in the environment, but also to foreign designers into professional lighting designers, they in order to study the lighting design science such as, do professional thing, another part is the artist, they want to express the feelings of art through the light. Although they have a professional spirit, but in practice far from all the lights on the possibility we have the right to speak, we all have reason to exaggerate the extreme vulgar experiment was finished. When it comes to the domestic environment, there may be more to find you, to alleviate hunger, but I still feel that it is not the value created by us to open up the situation. Perhaps after the political carnival, the colder winter. Is there a successful application of agricultural lighting in China? This depends on the definition of "success" two words, now a lot of domestic plant lighting applications projects, mostly for the display and research of greenhouse and nursery plant factory, lighting and so on, but as to the success of the project, will be integrated into