Market scan: LED breakthrough technology and prices will become an important source of light

Light emitting diode (LightEmittingDiode), referred to as LED, is a solid-state semiconductor device, which can directly convert electricity into light. LED rich in color, small size, durable, energy saving, light efficiency is relatively poor, therefore, LED is widely used in decorative landscape. Such as LED lights, LED guardrail tube, LED light string, etc.. At present, Guangdong has become one of the main production base of LED products China, well-known brands have great, silver rain, Qinshang, Dahua, and other large orange Pu sheng.

LED will become an important light source

The LED is small in size and is essentially a very small chip encapsulated in epoxy resin. LED many advantages, as follows, a power consumption is very low, generally speaking, the working voltage of LED is 2 to 3.6 volts, the working current is 0.02 - 0.03, which means that it is not more than 0.1 watts of power; two is a long life, in the current and voltage under normal use, LED. Life up to 100 thousand hours; the three is LED has the advantages of environmental protection, it is made of non-toxic materials, unlike fluorescent lamps containing mercury can cause environmental pollution, can be recycled, vigorously promoting environmental protection society time, the emergence of LED, to meet the requirements of the people, the figure appeared in every corner of the society. Currently, LED has entered the home, such as LED table lamp, wall lamp, or in place of T4, T5 installed in the walls of the dark trough.

But, for now, LED technology and price constraints, used in Home Furnishing in or mainly for decoration, and can not become the main light source, according to the source of marketing director Dai Kanghua introduced, difficult to break through the technology of LED, is not up to the lighting effect, can be used as an auxiliary of lighting products and decorative products. LED and the higher the price, a 1 watt LED lamp factory price to 1 yuan, while a 10 watt bulb factory price to more than 130 yuan, the consumer is difficult to bear. However, according to Dahua general manager Zhang Ning analysis, if the LED breakthrough technology and price constraints, then it will be more widely used in the home, will also become an important source of light.

LED into the lighting industry more than ten years

As early as in the last century, five, 60s, the world has appeared in LED products, but was more used in the automotive, electronics, communications and other fields, and not used in the field of lighting. In the last twenty years, there have been a lot of LED production enterprises in Guangdong, such as silver rain, Wei and other enterprises, but in the last century before 90s, LED products are still used in the field of lighting.

To the early 90s of last century, Guangdong LED production enterprises began to enter the field of lighting, enterprises are concentrated in Shenzhen, Dongguan, Zhongshan, Jiangmen and other places. Shenzhen LED production enterprises to packaging based, more high-end products; Zhongshan enterprises more to lighting products processing, such as rainbow tube, guardrail tube, underwater lights, garden lights, etc.. According to the general manager of Zhongshan Dahua Semiconductor Lighting Co., Ltd. Zhang Ning, in LED, at the beginning of the rise, most enterprises with global production of rainbow tube, but rice belongs to a bulb, strictly speaking, cannot be called the LED rainbow tube, called light-emitting diode direct LED rainbow tube production. According to the ancient town of Zhongshan City hung Digital Lighting Factory General Manager Guo Jihong introduction, in 90s, LED production enterprises to Wei and silver rain as the representative, but the overall number is very few, but also many small batch production, and has formed the scale of production, and the cost of the product LED high technology is not perfect, and the price is very expensive, 12 balls of global market price reached 200 yuan, and now less than 10 yuan, the difference between.

After the 90s of the last century, the development period, since 2000, is the gradual maturity of the LED, the development speed is greatly accelerated during the period, the number of enterprises increased, rich product categories. Zhongshan within the scope of the number of LED production enterprises reached nearly 100. According to Guo Jihong, general manager of digital, Zhongshan's enterprises to process oriented, the total amount of its products occupy half of the national market, but each of the smaller production scale. Moreover, the price of the product decreased year by year, the profit space gradually reduced. During this period, the rise of a number of companies such as LED, Dahua, Auman, greenman.

More and more meager profits

LED products with energy saving, environmental protection, long life and other advantages, the country has been concerned about the promotion of LED. In recent years, LED market demand increases, sales also increased year by year. According to Guo Jihong introduction, as of now, the number of male digital sales compared with the same period last year turned 2-3 times. Zhang Ning said Dahua sales this year than last year also increased by nearly 30%. Although the sales volume of LED is increasing year by year, but the profit of the manufacturer is decreasing continuously, this is the sign that the industry develops to mature gradually, also relate to the raw material price rise and so on.

The production of LED chips, copper, plastic, etc., since this year, the rapid rise in prices of raw materials, enterprises are difficult to deal with. According to Liu Ping introduction, copper last year more than 40 thousand yuan / ton, this year reached 75 thousand yuan / ton, plastic last year more than 6000 yuan / ton, now $12000 / ton.

Dai Kanghua introduction, Zhongshan LED company mainly to the processing, purchased from upstream chip manufacturers, through their processing, so the technical threshold is too low, the number of enterprises, it is difficult to avoid the occurrence of vicious price competition phenomenon. The first is the price war between manufacturers, last year's second round of more than 9 yuan per meter, and this year there are more than $4 manufacturers to sell. Some manufacturers sell counterfeit products from other manufacturers, their own savings in R & D costs, there is a low price advantage. In addition, there are many underground factories within the scope of Zhongshan, although their quality is difficult to guarantee, but there are low-cost advantages. In addition, the business is also a brutal price war, according to the introduction, merchants buy red and yellow light from the manufacturers,