This year's concern blue phase LCD will not completely replace the existing VA (vertical alignment) mode liquid crystal and IPS (in-plane switching) mode LCD, the three will coexist". In July 1, 2008 took over as chairman and President Karl Roeser in Merck (Merck) July 24th news conference after the conference to answer a reporter's question that.
Karl said LCD technology is endless, the company will continue to maintain its global market share in the first place. In addition, Japan will be mixed with a variety of materials for the panel manufacturers to meet the demand for materials mixed manufacturing and development, sales of 15 ~ 20% will be used for research and development.
On the other hand, for the development of the company in September 2007 to set up within the firm's "reform Atsugi &QC center OLED Karl said" material, this material has self luminescence, wide angle, simple structure, low power consumption and other characteristics, basically, can be used to create extraordinary display". The company will be through the development of life long enough materials, to compete among the ranks of large enterprises in OLED".
The press conference, the German headquarters Merck KGaA CEO Karl-Ludwig Kley forecast "LCD market will continue to grow at the same time," said the company's OLED business will be concentrated to the display market, we will invest to the lighting market". In addition, he said, even if the OLED to replace the LCD, it is also after 2030".
Source: Nikkei BP
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