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NVC brand products such as open grab intelligent lighting into "double 11" battlefield

Recently, Tmall mall double 11 global Carnival ahead of attack, Tmall 2015 double brand pre-sale grand launch of the 11. I found that in this year to participate in Tmall double 11 brand among them, smart home will undoubtedly become a major bright spot.

Intelligent lighting pre-sale gratifying results

The Tmall mall "double 11" pre-sale home venue of the "light source" brand products, participate in the luminaire product pre-sale of a total of 20, all Home Furnishing lighting products, including Home Furnishing crystal lamps, European style lights, chandeliers and other products for the "regulars". In addition, in the venue of the pre-sale Jiezhuang brands include PHILPS, Matsushita, NVC lighting, OPPLE lighting, Delisi, Aldo, a lighting brand, OPPLE lighting to two smart living room lamps occupy 2 seats in the pre-sale, PHILPS lighting lamp and lamp respectively to occupy 2 seats.

In addition, the author carefully found that home improvement of the 20 sets of pre-sale light source products, the use of intelligent control of the brand product has 7 models, accounting for the total number of 35%. These intelligent lighting products are: NVC smart remote control dimmer room lamp, Aldo Home Furnishing mobile phone intelligent control crystal three sets, OPPLE lighting intelligent remote control dimming room lamp, Matsushita intelligent remote control bedroom lamp, a lighting intelligent lighting package, SafeMan intelligent mobile phone APP control room lamp. It is understood that these smart home lighting products are mainly used to control the phone APP and remote control, intelligent control functions, including color adjustment, brightness adjustment, switch control, etc..

This year, many of the big brands are almost all smart products to participate in the Tmall double 11 pre-sale activities. So, who's more intelligent products can be favored by consumers?

As of October 24th at 10:00 am, the author of some of the smart home brand products for sale statistics. Among them, NVC intelligent remote control room lamp, has a predetermined number of 3497; Home Furnishing Aldo "mobile phone intelligent control crystal three sets have been booking number is 2823; Panasonic smart remote control dimming bedroom lamp has scheduled 2966; OPPLE lighting intelligent remote control light color living room lamp, has the reservation number is 2203; Yankon" three smart package "a predetermined number has nearly 300 pieces.

"Ali Kathleen" into the search hotspot

The search for "intelligent lighting" in the Tmall mall, which appeared in 1870 related products, including light, lighting lamps, power switch and other categories of products, high frequency brands are NVC, OPPLE, Panasonic, swangoose electrical lighting, PHILPS lighting etc..

For smart home products, intelligent control system is the core part of the smart home products and what kind of intelligent control system? I have access to Tmall mall intelligent Home Furnishing products found, "Ali Kathleen" is Home Furnishing intelligent product "the biggest winner", the "unified product control system show Ali Kathleen" Ali cloud smart label. The rough statistics, nearly half of the brand of products using the "Ali Kathleen" control system, including OPPLE, Yankon, lighting products, lighting, etc. Home Furnishing SafeMan aldo.

According to the introduction of OPPLE lighting, OPPLE to join Ali to create intelligent life, launched the "Ali Kathleen" direct dimming the living room lamp "little love" and OPPLE LED circular bedroom ceiling lamps "recession" to realize the combination of human intelligence, perfect service and high quality lamps. Yankon living room lamp, second bedroom lamp, Zhuwo lamps and other products is also equipped with the "Ali ash", Yankon Tmall flagship store display, intelligent lighting is integrated into daily life together, "Ali Kathleen" of the "sunshine ash" also settled in the market of apple and Android.

It is understood that the "Ali ash not only in lighting products, home appliances, digital, Home Furnishing in size and furniture category products also have the" missing "," Ali Kathleen "has been extended to the field of home appliances Home Furnishing. "Ali Kathleen" on Tmall mall this huge platform, backed by Ali cloud accumulated years of cloud computing platform, intelligent control system will quickly layout to the whole field of home appliances Home Furnishing.

[up] knowledge "Ali ash" by the Alibaba group launched a mobile phone can be installed in the intelligent control terminal. "Kathleen Ali Ali cloud" to rely on the accumulation of years of cloud computing platform, to provide users with far beyond similar intelligent control terminal stability and response speed, is the preferred choice Home Furnishing appliances into the era of intelligent.

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