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Ningbo enterprises to accelerate the layout of the LED lighting industry chain

Domestic market warming

Favorable policies continue to increase the intensity of subsidies, the domestic market demand warming...... 2012 China Ningbo optoelectronics industry exhibition and LED lighting exhibition is in the background of the industry boom began to rise in the Ningbo International Convention and Exhibition center.

"This 5 Watt LED lamp, can replace the energy saving lamp of 13 watts", "the ceramic ball bulb lamp, we have the patent of the 2 technology"...... May 17th, the opening day of the exhibition, the Museum of 3 Gu Zhaohui enthusiastically introduced to customers.

Gu Zhaohui is the deputy general manager of Zhejiang Hui and Lighting Technology Co. Ltd, a private enterprise from Yuyao in the past few years, successful LED lighting products into the Shanghai World Expo, the Guangzhou Asian Games venues, the success stories, be posted very prominent in the location of the booth.

This year we will increase the domestic market development efforts, and strive to achieve the proportion of domestic sales of 40%. Gu Zhaohui said that in order to achieve this goal, and benefits will continue to plough the field, while entering supermarkets, stores and other indoor lighting market, will also open 500 stores in china.

From Ningbo Sheng spectrum optoelectronics Semiconductor Co., Ltd. Zhao Xier also hold the same optimistic attitude. As one of the earliest LED lighting companies, the spectrum is in the high-end line, this year, the company clearly felt the domestic market warming.

Our products cover nearly 30 Wanda Plaza underground garage, as well as major projects such as Nanjing subway project. Zhao Xier said that in the first 4 months of this year, their domestic orders increased by nearly 30% over the same period, followed by the production tasks have been filled for the next 2 months.

Although the export orders in Europe and the United States to varying degrees of decline, but the rise of the domestic market, so that Ningbo LED lighting companies feel the warmth of the spring industry in advance.

Price threshold threshold

LED is one of the most promising lighting technologies in the world, which is called the fourth generation of green lighting source. Ningbo is one of the regions where the development and production of LED lighting products. Industrial and commercial registration shows that the city has LED lighting and related manufacturing enterprises more than 1000, of which 150 enterprises have a certain scale of production and product development capabilities.

In recent years, Ningbo LED lighting enterprises seize the industry development opportunities, continuous technological innovation, active transformation and upgrading, forming unique competitive advantage, the emergence of Shengpu photoelectric, Liaoyuan lighting, Purcell, and Fu Hui, Yao, Yao Tai Kai, forte and a number of leading enterprises.

2009, the Ministry of science and Technology launched the ten city ten million semiconductor lighting application engineering pilot work, Ningbo with obvious industrial characteristics and comparative advantages, was included in the first batch of pilot.

It can be said that the Ningbo LED lighting industry has initially formed a chip - Packaging - power supply - power control - application products and supporting industry chain. "Vice president of Electronics Industry Association said that last year the city's new stem, LED lighting and related industry output value reached 13 billion yuan, becoming one of the three LED lighting industry base.

But for a long time, Ningbo LED lighting products are mainly export-oriented, in the domestic market, LED products are mostly concentrated in the policy of municipal engineering and landscape lighting.

The biggest factor hindering the large-scale application of LED lights is the price, cost and social awareness, cost reduction will promote the popularity of LED lighting products. Exhibition site, many companies invariably mentioned the price threshold".

So, LED lights of the performance threshold in the end how high?

In fact, this is a misunderstanding. "Ningbo semiconductor lighting production technology innovation strategic alliance Secretary General Ren Fengbo to reporters just t account: a 5 Watt LED bulb price of about 60 yuan, the average life of about 40 thousand hours, all cost less than 180 yuan; 60 watt incandescent lamp, the price is about 3 yuan, the average life of only 1500 hours, according to the the same conditions are calculated, the use cost of the incandescent lamp of nearly 1060 yuan.

Even if compared with energy-saving lamps, LED lamp energy efficiency has reached 70%. Ren Feng believes that for LED manufacturing and purchasing companies, if you can give a certain subsidy, you can open the door to the consumer market.

Policy leveraging Market

Earlier this month, the Ministry of science and technology of semiconductor lighting technology development "released" 12th Five-Year "special plan (Draft)" proposed that by 2015, more than 80% of the chip to achieve localization of large equipment, key raw materials to achieve localization.

Before the LED chip accounted for nearly 60% of the cost of the lamp, the current price of light chips will be able to drive down half the cost of light. With the promotion of packaging technology and the popularization of high efficiency and low cost driving circuit, the lamp cost can be reduced to 30% to 40%.

This means that the price of LED bulbs to replace 40W incandescent bulbs will fall back to 30 yuan, LED street lamp can also be reduced to about one thousand yuan mainstream price. "Electronic Industry Association official said.

The good news is the latest, 16 this month, Premier Wen Jiabao chaired a State Council executive meeting, research to promote the consumption of energy-saving appliances and other products of the policies and measures, decided to arrange 2 billion 200 million yuan to support the promotion of energy-saving lamps and LED lamps.

Transition rise

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