OLED TV listed during the year is expected to change the global pattern of flat-panel TVs

The world's first organic light emitting diode (OLED) television is by the Sony Corp R & D and marketing. Reporters learned yesterday, is known as the LCD LCD, plasma (PDP) but also advanced OLED flat-panel TVs, will be officially launched in December 1st this year, the market.

According to SONY's public planning, as the world's leading flat-panel TV provider, SONY will gradually develop its OLED TV service, which together with "BRAVIA" and the development of LCD TV business, in order to expand its overall TV business.

Data show that the organic light emitting diode display technology is a kind of advanced organic electroluminescent materials and organic structure based on the existing panel provide a high contrast, brightness, color reproduction range and fast response time, to achieve superior quality. Because SONY had indulged in the R & D Trinitron CRT technology and in the development of the next generation of flat bet OLED, while the industry was once considered to be the loss of flat-panel TV LCD LED market opportunities, challenges to Samsung, Matsushita, SHARP flat-panel TV giant.

SONY as early as 2004 for the first time to achieve small volume production, full color OLED panel, and its application to mobile devices. Analysis of the industry, along with the SONY OLED flat-panel TVs to take the lead in the listing and sale of words, it is likely to play a key role in its return to the world's leading consumer electronics throne. With OLED and Toshiba led LED flat-panel TVs have been listed in the world to LCD, plasma led flat-panel TV industry will also be an important change in the pattern.

Source: Nanfang Daily