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OLED: consumer products have a large market development prospects

OLED has the characteristics of self luminous, simple structure, ultra thin, fast response, wide viewing angle, low power consumption and flexible display. The performance advantages of all aspects of the major manufacturers have long been favored to become a new generation of main force in the field of display technology.

Currently, the mobile phone screen and MP3/MP4 panel is still the main application of the OLED market, with the mobile phone and MP3/MP4 applications, such as the promotion of demand, OLED display screen market has grown rapidly. At this stage, OLED panel manufacturers are mainly concentrated in Japan, South Korea, Taiwan, the three regions. With the Samsung SDI launched the world's first active matrix OLED (AMOLED) Sony panel, and launched 11 inch AMOLED TV, Japan, South Korea, Taiwan and other manufacturers in the OLED market competition more and more strong, but also has a better competitive position in AMOLED. In addition, including LG Display, odd crystal, TMD and Samsung electronics manufacturers, have accelerated the pace of AMOLED technology development.

OLED industry has been highly concerned by the Chinese government, supported by the Ministry of industry and information technology, the mainland's OLED research and development made a breakthrough. In October 2008, Tsinghua University was established by the successful completion of the first OLED weixinnuo, large-scale production line in Kunshan, the small size of the OLED display screen. At the end of the same year, Chinese, mainly in Kunshan, O Nobutoshi, Sichuan etc. irisopsia weixinnuo enterprises engaged in small size OLED production. The mainland's first AMOLED industrialization plan was officially launched in November 7, 2008 in the South China Sea, Guangdong. The first phase of the project invested 500 million Hong Kong dollars, the construction of a number of AMOLED display screen production line, plans to produce an annual output of 50 million inches full color OLED display screen 2. The two or three phase of the program will gradually increase the capital, the construction of the fifth generation production line, the production of 26 inches below the size of full-color AMOLED display screen. The future will be the construction of the eighth generation TFT-AMOLED display screen production line, can be manufactured in large and medium size AMOLED tv. The plan for September 2009 to allow the first production of 15 inch OLED display screen production line put into operation.

But overall, OLED is still in the initial stage, all materials and accessories such as almost upstream driver, conductive glass, glass packaging, organic materials, precision MASK, need to buy from Japan, Korea and other places. At present, although the OLED equipment has been able to meet the requirements of mass production, but there is no standardization, equipment manufacturers to understand the OLED production technology is far less than the long-term development and pilot production experience of the OLED industry.

Because of China, failed to timely access to CRT and LCD in the early stages of development, the lack of core technology and competitive ability, therefore can only rely on the assembly and testing of low labor and strong manufacturing industry chain in the form of lower profits. The emergence of OLED, China's display industry provides a rare opportunity for development. With the further decline in the cost of OLED panels and further enhance the production capacity, the future of other consumer electronics products in the application level will be improved. Therefore, the development of China's OLED industry has great potential.

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