On both sides of a OLED mobile phone, watch the menacing apple

Han factory Samsung (Samsung) actively expand the OLED technology expansion AMOLED territory to China, India mobile phone brand, and plans to expand investment, production capacity will increase by more than 5 next year. It is understood that next year iPhone (Apple) will import AMOLED display technology, LED plant will face OLED beachhead, and therefore actively develop Micro LED products, is expected to debut next year.

Since the OLED has thin features, Samsung will gradually reduce the price, with the traditional panel spread is expected to fall from 30% to 5-10%, forcing apple to plan to import AMOLED display technology. Mainly due to the current global supplier for Samsung, the two sides at the same time as the relationship between competition and supplier, although Apple hand next year plans to import AMOLED models, but also plans to use Micro LED smart watches, Samsung dominance to avoid.

If the next mobile phone brand factory instead of using the AMOLED technology, LED will lead the backlight used in the mobile phone market size is eroded, firms expected next year AMOLED market penetration is still low, even if it will not fully expect apple to import the only high order models using AMOLED display. In addition, LED plant is actively developing Micro LED technology, product performance and characteristics are expected to compete with OLED.

LED plant pointed out that, although Apple's next mobile phone may import AMOLED, but the higher order smart watches will be replaced by the current OLED Micro LED, testing the meaning of two kinds of display technology. Because the MicroLED has the characteristics of saving electricity and sunlight, the AMOLED color is over saturated. Therefore, Micro LED is expected to win with its superior characteristics, LED can recapture the display application market will depend on whether MicroLED won the support of the brand factory. Manufacturers pointed out that next year will be the key to the introduction of the application, especially after the introduction of Apple smart watches can beat AMOLED.

For more information about LED, please click on LED network or pay attention to WeChat public account (cnledw2013).