PHILPS's marriage to the state extension energy-saving lamp Market

PHILPS announced China company before tospo Electronics Co. Ltd., a joint venture of PHILPS lighting group and Chinese Hengdian group Dongyang tospo Lighting Co., Ltd. officially put into operation. PHILPS said the new joint venture, PHILPS in China will become an important part of the strategy, not only means that PHILPS in this area will greatly enhance the production capacity, also shows that PHILPS will further deep rooted and China market confidence.

Under the terms of the agreement, the new joint venture will be put into operation a full range of compact fluorescent lamps (energy-saving lamps). In the joint venture, the state of Hengdian accounted for 75% of the shares, PHILPS's stake in the share of $25%. At present, the global demand for energy saving lighting products to accelerate the development of the situation. Among them, the compact fluorescent lamp market forecast growth of 18% - 20% per year.

Hengdian Group Holding Co Ltd chairman, President Xu Yongan told reporters that the state cooperation with PHILPS about 10 years of history, although with their own R & D technology, but because of the "PHILPS" brand in the market, channels and other advantages, "bang" products in the international market especially in the American market, with PHILPS "the brand launch, profit is relatively limited. Today, through a joint venture with PHILPS lighting group, and holds 75% of the shares, although the same hit PHILPS brand, but the state in the international market share of profit greatly improved.

Source: Nanfang Daily