Panasonic electrician 2015 LED lighting revenue challenge 100 billion yen

Panasonic electrician's division including lighting related department, home building materials, equipment control machinery, electronic materials, appliances and other 5, among them, the lighting division is potential for development, but also for the future of LED lighting company the main focus of several years of development.

Panasonic LED lighting electrical layout process is very early, early 1990s is engaged in the research of lighting LED, launched in 2010 1100 LED lighting products, the company's goal is to 2015 LED lighting sales will reach 100 billion yen.

Panasonic electrician LED lighting product development concept for Triple Saving- that is Saving Energy, Saving Size, Saving Price. In terms of Saving Energy, the company built in the LED lighting automatic dimming sensor, making the LED embedded lamp power consumption compared with the traditional incandescent lamp, a substantial reduction of 96%.

Saving Size, Panasonic electrician to develop the industry's smallest volume of LED embedded lights, the practice of a single LED package components, and strengthen the design of LED lamp cooling. In order to enhance the sales of LED lighting, the company since April cut the price of 68 LED lighting, a decline of 10%~30%.

As of 2015 LED Panasonic electrical lighting sales target, in addition to the Japanese domestic market, also started toward overseas markets, such as Asia and Europe and other regions; in addition, in order to reduce the manufacturing cost of LED lighting, the LED chip is currently purchased, in the future will face the system development, the LED industry chain vertical integration more complete.