SHARP for the first time beyond NEC and Panasonic to become Japan's largest mobile phone maker

EST on April 25th (Beijing time April 26th) news: according to the MM Research Institute of statistics data show that the first Sharp Co to become Japan's largest market leading mobile phone manufacturers. The MM Institute's statistics reflect changes in the assets of major mobile phone manufacturers in a highly competitive market.

In the competition, meticulous division of labor saturated Japanese mobile phone market of about a dozen competitors, the Sharp Co finally defeated the industry heavyweight NEC company and the Panasonic Corp in the mobile phone market in the first place ranking in japan. Panasonic Corp ranked second, followed by the ranks of the third NEC.

Sharp Co has only recently become a leader in the industry, a few years ago, the Japanese mobile phone business in the business community is almost NEC and Panasonic Corp firmly in control.

Sharp Co is a supplier of J-Phone, the smallest vendor on the market, and later became the Vodafone company in after the contract was awarded to NTT, the market's biggest operator, in 2002.

It has a lot of high quality products such as high quality LCD screen and camera phones and so on. Sharp Co will begin later this year for Japan's second largest mobile phone operator KDDI supply products.

A Sharp Co official explained the company recently made a series of successful reason said: "since we started production of liquid crystal display device electrically coupled to the internal camera and mobile phone, we can one-time production of high-end products of the latest."

At the same time, NEC and Panasonic Corp's revenue has declined sharply, and the whole industry set off a merger boom.

Panasonic Corp's mobile phone company in the first nine months of this fiscal year operating loss of $7 billion 600 million, and withdrew all its overseas GSM business.

At the same time, NEC said last week that its earnings may be lower than expected, in part because of its mobile phone sales performance is not ideal.

The Sanyo Corporation has with the global mobile phone manufacturers giant NOKIA joint development of third generation mobile phone, and the Panasonic Corp and NEC company are also considering with TI to form alliances in order to reduce costs and improve revenue possibilities.

Japan's mobile phone operators and manufacturers are actively preparing for this year's mobile phone portability reform, is expected this year there will be more consumers to replace the service provider and the new phone.

Now, if a user changes the service provider, then he will not be able to continue to use the previous phone number. This set up barriers for consumers to replace service operators.

MM Institute expects mobile phone number will be transferred to stimulate consumer demand for new phone growth.

Although the number of users are not all manufacturers will increase, but the mobile phone in the Japanese market penetration has reached about 70%, is expected to rise with the mobile phone sales will certainly replace the service operators and users.