SKYWORTH adds new LED popularity boom set off LED trying to take advantage of the National Day

In September, two series of new products of SKYWORTH group again heavy listed LED, and in August the group released Securidaca LED series, SKYWORTH currently listed LED TV reached a total of more than 10 categories of the balance of 50 different sizes of products, color TV counterparts way ahead. Liu Tangzhi, general manager of SKYWORTH marketing, said SKYWORTH's early development of LED transformation strategy already has a full market base and product base, the National Day holiday will set off a LED popularity boom. LED universal real time is ripe for the early as early as 2009, SKYWORTH group announced the full launch of LED backlight LCD TV transformation strategy. "LED TV has a wide color gamut, the comprehensive advantages of thinner industrial design and green energy saving, LED LCD backlight replace CCFL ordinary LCD is the trend of history," Liu Tangzhi said, after the industrial chain development of the first half of the year, LED universal television really ripe, "the key is in the cost and the price decline and to deepen the cognition of consumers." According to Ovid consulting data research, LED TV price has been reduced by nearly 40% in 2009 New Year's day, the market share has been close to 25%. "Now the first concept of customers to buy TV is LED TV," Suning Appliance appliance Department official told reporters. "The key is the traditional LCD TV" the average price of LED has been close to the joint venture brand executive, Ovid consulting company deputy general manager Wen Jianping told reporters that the SKYWORTH LED joint venture an ordinary LCD prices was less than 10%, the higher the price advantage is obviously. Statistics show that the first half of SKYWORTH LED industry accounted for more than a month in the first place in the industry. SKYWORTH LED products have obvious advantages of "LED universal focus is the full range of product layout according to the market demand, Liu Tangzhi said that SKYWORTH currently has ten LED products, the price is high, medium and low product lineup is complete, can meet the needs of all levels of consumers. One of the 3D function of LED, high-definition integrated machine is the star of SKYWORTH LED products, E60, LED10 and other mature products with a higher market competitive advantage.

The basic function of the platform entertainment system in the cool, SKYWORTH LED TV with Internet, movies, K songs, education, and other functions are interactive. Cool open LED with a full range of Health Science and technology, everything so I have no people, I have excellent people, SKYWORTH group marketing headquarters marketing director Wang Hai proudly said, SKYWORTH mastered the ten leading health science and technology, has become the industry's technical standards and product standards. SKYWORTH and the upstream panel giant Korea LG display company's cooperation with SKYWORTH to add LED strategic advantage. It is reported that, as early as in 2007, the two party cooperation for technology research and development alliance, manufacturing alliance, supply chain alliance, marketing alliance and other fields, SKYWORTH TV quality has entered the ranks of international product quality. SKYWORTH LED TV is mainly produced by LGD IPS hard screen LED, Baidu related survey data show that 90% of users preferred IPS hard screen LED. Information also shows that Apple Corp has been taking IPS hard screen as its IPod, IPad and other core products display devices, Jobs IPS hard screen effect greatly appreciated. The new listing of E70 LED in addition to add new IPS hard screen, Internet, KTV, movies, etc. SKYWORTH cool open school competitive advantage of conventional products, September SKYWORTH E70 involving 32 inch to 55 inch multi product series, including "health campaign platform" is a new technology. Healthy interactive platform to cool open the gym as the core, through the TV built-in running movement features, so that customers under the guidance of the health coach of the rhythm of the rhythm of the body exercise. "By doing sports fitness for the SKYWORTH TV coocaa LED gives new social value and significance," said Liu Tangzhi, China residents fitness craze gradually formed, the SKYWORTH E70 series to the natural living room into a gym, staying at home to achieve fitness needs, is attractive to the busy work, sub-health, three high population. E81 single chip HD machine champion SKYWORTH September listing of another LED product for the E81 HD all-in-one. SKYWORTH HD integrated machine to take a single chip mode, removed the set-top box, to achieve the true sense of the whole system hd. The reason is that the single chip solution transmission path of SKYWORTH's only the shortest, minimum signal loss, "SKYWORTH's marketing director Wang Hai said, this is SKYWORTH single chip machine and the biggest advantage of the set-top box program, market - plan and scheme at present box parts. "The key is to take SKYWORTH Chinese only mode, get the recognition and support of local radio and television authority," Wang Hai said, SKYWORTH HD machine and the country currently has nearly 200 City Center signed a cooperation agreement, the agreement authorized by local radio and television service, customer service is guaranteed, it is impossible to other brands. SKYWORTH national LED universal is worth looking forward to the September LED market inevitable outbreak, Liu Tangzhi optimistic look SKYWORTH National Day LED national popular market form, "consumers will get the ultimate benefits." It is reported that SKYWORTH September promotion will be divided into stages, sub models, targeted, to buy, buy gifts, price and other forms of comprehensive promotion to fully guide. "September 11-12, SKYWORTH will launch the first round of promotion," Liu Tangzhi said, taking into account the mid autumn day by consumers in the crowded shopping malls are not convenient, SKYWORTH will consider in advance to start the National Day promotions for customers. "At this time the price and promotion policies have been consistent with the mid autumn festival."