SONY electronic business improved significantly

Figure 1: SONY released report executive director EVP CFO and Darren field extension (left) and senior director of the company (Corporate Executive) SVP Yuhara Takashio. SONY 2006 fiscal first quarter (4 ~ June) joint clearing, electronic business has exceeded forecast results "(SONY executive director (EVP) senior executive vice president and chief financial officer (CFO) Tian Shen, Darren) to achieve an operating profit of 47 billion 400 million yen, up for other business downturn. Sales increased by 11.2% compared with the same period last year, reaching a total of 1 trillion and 7 thousand and 442 yen. But about half of the increase due to the depreciation of the yen, if calculated at the same period last year, only 6%. Game business and financial business are reduced, but the supply in all regions to achieve growth of LCD TV "BRAVIA" and other electronic realized income, and by virtue of "the Da Vinci code" hit, the film also realized income, total income exceeded the amount of reduction. Operating profit and loss over the same period last year to improve 33 billion 600 million yen, profit of 27 billion yen. Steady recovery in electronic business profit increase is the main force in the 2005 fiscal year, the performance of the electronic field downturn. Sales increased by 13.5%, reaching $1 trillion and 2 thousand and 809 billion, operating profit increased by 74 billion 100 million yen over the previous year, up to 47 billion 400 million yen. Operating profit of electronic business is 3.7%. "Electronic business smoothly to restore the direction" (Da Gentian). The main reason for the increase in profits over the previous year, including: sales increased by 26 billion 100 million yen, the cost of improving the contribution rate of the contribution of the yen, while the Japanese yen also contributed to the depreciation of the yen of 20 billion 500 million, played an important role in the. LCD TV, digital cameras and personal computer business to achieve revenue. CRT TV, plasma TV and game system LSI reduction. In particular, the digital camera "Cyber-Shot" good performance beyond SONY's forecast. T series and W series as the center of the increase in sales, cost reduction is more than the forecast to increase profits. In addition, the increase in sales of commercial HDTV players exceeded the original forecast. The increase in the performance of the LCD TV business pulling electronic business revenue is lower than SONY's forecast. During the FIFA World Cup, the number of TV sales increased by nearly 4, but did not reach the predetermined target "(SONY big field). Overall television business, sales increased by 70% compared with the same period last year, up to 260 billion yen, operating profit and loss improved by more than $30 billion, a deficit of 11 billion yen. LCD TV, although realized losses, but with the CRT TV business to narrow the deficit situation continues. According to the company, the second half of fiscal year 2006 TV business will be profitable. It is also worth noting that, in terms of the entire electronic business, the stock of assets increased by 141 billion 800 million yen over the previous quarter, reaching a total of 807 billion 600 million yen. Inventory turnover days for 52 days. The main reason is: LCD TV sales forecast to increase below the expected level of inventory backlog, as well as the November 2006 listing of PS3 dedicated microprocessor "Cell" reserve production. However, these stocks can be digested within 1 years (Da Gentian). As Nintendo DS selling, PSP sales fell in its business, the game business sales of 122 billion 500 million yen, a decrease of 29.1% over the same period last year, down sharply. The main reason is to reduce, reduce PS2 and PSP sales, sales did not reach the expected level. Due to the Nintendo DS offensive, especially the Japanese market sales below expectations. The European market "is better than the Japanese market, but it is less than expected" (Gen Gen), the US market is "roughly the same as expected" (Da Gentian). Operating profit and loss, the development of investment, such as the calculation of PS3, the deficit reached 26 billion 800 million yen. (reporter: Asakawa Naoki) Figure 2: electronic business operating profit and loss situation has been improved to achieve a profit of 47 billion 400 million yen. Figure 3: game business down, there was a deficit of 26 billion 800 million yen.