Samsung executives said the memory chip will become the backbone of the consumer electronics industry

EST on October 15th (Beijing time October 16th), Samsung Electronics Group Executive said, memory chip has more than microprocessor becomes the key technology to promote the growth of consumer electronics industry.

Jon, senior vice president of Samsung Electronics technology market at Denali local time on Thursday MemCon conference, said: we are no longer living in the era of microprocessor based consumer electronics industry. Memory chip is the key point of the revolution in mobile consumer products." Kang said that the significant increase in storage density (especially the storage density of flash memory) has made it possible for a number of digital media devices to be listed and promoted the growth of the current electronics industry. Kang also said that the storage density of flash memory chips in the past year, and will continue to grow. This allows the past few years must also use the hard disk of some small devices can not lose the capacity of the premise of greatly reducing the volume. One of the best examples of Apple's just launched iPod nano digital Walkman, the product is only a pencil thick, but with the capacity of 2GB or 4GB.

"The memory capacity of these consumer devices is growing at a faster rate than we expected," Kang said." Kang estimates that by 2007, the amount of memory used on mobile phones will be the same as that used on desktop computers."

Kang said that the consumer electronics market is not only growing, but also the trend of the erosion of the personal computer market commonly used in large capacity memory components. Kang also describes the future development of conventional memory chips (such as Samsung Electronics Group OneNAND) for embedded programming. Samsung Electronics Group's OneNAND chip combines NAND flash memory and SRAM chips to meet the needs of mobile phones and media players and other devices.

In recognition of the NAND flash if you want to count the cost of replacing 40GB or higher capacity hard disk if every bit will be very expensive at the same time, Kang also describes a hybrid drive type, it combines NAND and traditional mobile flash drive. He said that the combination of the work cycle of the driver has been effectively reduced, reducing energy consumption and improve the reliability of the operation speed greatly accelerated.

Kang also said that the pace of NAND flash will continue, its 50 nanometer technology based 16GB products will be available in 2007.

It is possible that there will be an update of the nonvolatile memory technology will replace the appeal technology. But Kang warned that so far there is no indication that at least 2008 years before the appeal of the ability of technology to replace the flash in the density and cost.

Kang previously warned consumers demand for memory chips will lead to a shortage of memory chip. Kang believes that chip manufacturers should quickly reduce chip manufacturing orders, which will avoid the phenomenon of excess production next year.

On the day of Kang speaking, Samsung Electronics Group and the U.S. semiconductor segment admit secret joint number memory manufacturer monopoly price manipulation in the United States DRAM memory chip market, and is willing to pay $300 million in fines to plead guilty. The United States Department of Justice announced on October 13th local time, Samsung Electronics Group acknowledged their monopoly by secret united to operate a global computer memory chip prices, and are willing to pay $300 million for a fine, since 1999 the history of the United States the amount of second antitrust fines.

The U.S. Justice Department accused the group secret joint several companies in April 1999 to June 2002 during the period of monopoly price manipulation, causing damage to other computer makers, including DELL, Hewlett-Packard Co, apple computer, IBM group and Gateway group. The U.S. Department of justice also believes that Samsung Electronics Group's price manipulation behavior led to the use of computers, servers, mobile phones, cameras and game consoles and other products used in the memory chip prices.