Recently, LED industry is highly concerned by the central government in 2009, which is pushing the "ten city lights" and "Guangdong Trinidad one hundred thousand" plan, is expected to install streetlights in tens of thousands of domestic demand, due to considerable, attracted a large number of domestic and foreign manufacturers to enter the market street LED.
Enter the LED street market price / quality / sales channels are
Although the scale Chinese LED street market is amazing, but there LED street lamp quality is uneven, most manufacturers rush to go, due to the construction of street sampling failed to meet quality after completion, were forced to remove the case and the amount of the claim It is often seen., was not a small number, for backward manufacturers much to produce some warning.
In addition, LED lights emerge in an endless stream failures, but also makes the government or enterprises for the traditional street into LED street is a little shilly-shally, enterprise to hang back, photo news editor straight does not hesitate to say that although the global lighting market is huge, but the mature product of LED lamp is still not enough, so at this stage the government or business launch orders are still very limited, mostly small demonstration program.
To expect from all walks of life China "ten city lights" and "Guangdong Trinidad one hundred thousand" plan, the plan to 2010, in the promotion of LED municipal lighting lamps three hundred thousand lanterns above ten to twenty City, including ten city road, 100 km tunnel and thousands of kilometers of subway, to achieve power saving is about seventy million degrees. In 2010 to achieve energy-saving 140 million degrees; the latter is planning in Dongguan, Foshan, Guangzhou, Shantou City, one hundred thousand LED street lights installed within 1500 km, will make Chinese has become the world's largest LED market street. But even so, pay close attention to the development of the LED market news photo editor, has witnessed a lot of radical domestic LED street lamp manufacturers frustrated case, some enterprises to us admits that, although the government featherbeds LED lamp industry, but the market negative news reports, even painful examples bid after the project failed to get the budget. Lead China government for the construction of LED Street doubts, LED Street bid was shut down, showed the short-term market is not the rapid rise of LED street. Experts said, the current number of LED lamp market competitors, I'm afraid there will be a price war, and cut the LED street margin. In this regard, we believe that the Chinese LED Street although the market is very attractive, but the relevant manufacturers uneven quality, easy to be price competition, it is necessary to promote product differentiation competition, more to improve the quality of products, to avoid price war, also suggested that the ability of the enterprise to apply for UL and the European CE safety certification, founding the European market, to avoid the price fight in the war.
In addition, run Chinese market makers for the political and business relationships are complicated by tacit agreement, there are companies that, in 2009, LED lighting will be higher than other applications for business income contribution, while talking about the layout of the domestic market, the establishment of sales channels and network of government and business has played a very important role.
Someone more bluntly, the relationship Chinese street market is too complex, often have to spend large sums of money to clear the connections, which makes many enterprises especially not dare to try the bidding project, to undertake small orders, more simplistic. Attack LED lamp applications of domestic LED manufacturers should step up the layout / patent technology
Study at home and abroad LED lamps used by manufacturers of LED, most from OSRAM (OSRAM), CREE, PHILPS (Philips) Lumileds, SemiLEDs and other German US manufacturers, as for Taiwan and the mainland LED market share is not high, the patent and luminous efficiency are the two major factors.
The day before, OSRAM announced a patent cross licensing and Taiwan LED packaging factory Everlight, will be extended in 2003 awarded the patent application to the field of photoelectron billion total, the new automotive and general lighting, and agreed to the LED package can be used OSRAM patent photoelectron billion. The two sides announced plans cross licensing also initiated many Lenovo, speculation whether to enter the Everlight LED street lamp market to pave the way, as of now, the two sides are unwilling to cooperate this case published more details, but would not confirm whether TV or LED contains LED lights and other popular applications. But high-profile China LED street market, LED's patent problems is clearly not attention, let LED Chinese manufacturers in mainland and Taiwan have not patented technology to get rid of the patent stumbling block, but OSRAM Opto Semiconductors responsible for that day before, although China does not pay attention to the patent, but still valued LED street performance. Once the LED luminous efficiency is poor, will affect the overall performance of light, so the system should not be underestimated, so as not to pay a huge price.
We believe that in attacking LED lamp applications market at the same time, the domestic LED manufacturers should step up patent / technology layout, should pay attention to the product technology research and development, improve the core competitiveness, only in the patent and technology for more right to speak, can be foreign companies in the current core patent monopoly situation, to win more business opportunities for cooperation and development. However, facing the advantage of low cost Chinese LED suppliers, Germany, Japan and North America LED manufacturers also dare not let down.
According to our observation, the government budget situation, the foreign LED manufacturers selected relatively higher risk; if the budget is limited, domestic manufacturers have a chance to succeed, in view of this, some manufacturers continue to develop new products, through difference
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