Ten global electronics industry, the top 2008 trends

"TRI" has 2008 electronic industry "harvest" the so-called "TRI", namely "the transformation of T (Transform), R (Revolution), revolutionary innovation I (Innovation)". The change of T refers to the upgrading of technology products, sustained high growth momentum, including 3G/3.5G into the mainstream, more and more large screen size and resolution in 1080P Full HD ultra high specification development; R refers to the revolution of energy efficient lighting revolution Google Gphone mobile platform Apple iPhone revolution, driven by the Multi-touch of the revolution, touch interface LED; innovation of I including MEMS innovation, iPhone operation interface (MEMS) and electric vehicle innovation etc.. In addition to the above changes, the revolution and innovation, according to market specifications and the development of the industry as the basis for the analysis, on the basis of the innovation, market opportunities and derivative changes selected ten key industry trends, in order as follows. A trend: broken million units and breaking billions of dollars in desktop and mobile phone has the great leap forward in 2007 exceeded yield and capacity million US $100 billion, estimated in 2008 will continue to increase, also like DVD Player, MP3 Player and other consumer electronic products have exceeded billion mark and far behind, so the observation will focus in the notebook (NB) and LCD TV these two products. NB yield and output value of the success of a breakthrough million and US $100 billion desktop replacement effect sustained, global NB will reach 45.7% penetration and ultra low volume factors such as computer driven, global NB production will be estimated from 93 million units in 2007, up to 116 million units in 2008, the annual growth rate of 24.7%, the output value from 2007 the $99 billion dollar increase to nearly 113 billion 700 million. In the region, to replace the desktop NB effect is very significant in the mature markets of Europe and the United States, but by emerging countries economic development, not only to replace the desktop effects, even in the consumer market, consumers choose direct NB first purchase a computer, so as China, India, Russia and other emerging markets, shipments show fairly rapid growth, accounting for the proportion of NB shipments increased year by year, estimated 2010 in Asia (excluding Japan) the proportion will exceed 20%. LCD TV successfully among the million members of 2007 the beginning of the second half of Hitachi, Panasonic, Samsung CRT TV mills have been discontinued, and consumers for large size LCD TV demand continues to rise, is expected in 2008 LCD TV CRT TV replaced will greatly effect fermentation, with HD content increased, and the 2008 Beijing Olympic Games will the HD specification will contribute to future play, LCD TV shipment. According to the survey, the LCD TV shipments will grow from 70 million 310 thousand in 2007 to 100 million 220 thousand in 2008, the annual growth rate is expected to reach 43%, LCD global TV shipments will be the first breakthrough million level. Chinese area is currently engaged in all LCD TV related manufacturers must pay close attention to the area. Since 2007 China LCD TV penetration rate of only 22%, far below the global average, China area LCD TV estimates in 2008 shipments will reach 16 million 500 thousand units, the annual growth rate of 65%; while the China region accounted for the global LCDTV shipments proportion is expected to rise from 7% in 2005 to 17% in 2008. Two trends: the big screen era, whether TV NB, LCD Monitor or consumer electronics products display, the size of the development trend of TV, including 40 inches, 17 inches above the trend of NB products have been listed, LCD Monitor from 19 inches to 22 inches and 24 inches towards the development. The NB panel demand, the mainstream panel is 14 inch widescreen and 15.4 inch widescreen, NB accounted for almost 70% of the market, while the 17 inch widescreen panel will increase from 7.9% in 2007 to 9.1% in 2008. In the LCD Monitor, 2007 mainstream to 17 inches with a 19 inch panel, 2008 transferred to the 19 inch widescreen panel, followed by a 17 inch panel; it is worth noting that the rapid increase in the proportion of 22 inch wide screen panel, only 1.7% in 2006, to 2007 has been 7.7%, estimated in 2008 will be more than 12.6% breakthrough. In the TV panel, the TV panel in 2007 to 32 inches panel for the mainstream, the market share of 30.9% in 2008, more than 40 inches panel demand rose from 21.7% to 33.6%. In 2008 in LCD TV,, estimated 40 inches above the LCD TV shipments will increase from 16 million in 2007 to 30 million in 2008; the proportion of shipments accounted for all dimensions will be increased from 23% in 2007 to 31% in 2008. Three trends: Multi-Touch interface touch dynamic new mobile phone in 2007 iPhone cool, completely subvert the traditional mobile phone key operation interface, and bring considerable influence in the global mobile phone manufacturers the trend of product design, especially the Multi-Touch multi touch input interface. From 2007 to 2008 after the release of the product, the full screen touch interface has become the manufacturers in the high-end mobile phones and IT products competing with the operating mode. At present, divided by the finger click operation, the future will be further in a similar way to drag the mouse cursor, finger select file folder or sent to the relevant interface equipment storage, or as specified in the application execution action, while iPhone in the show use two fingers to rotate and zoom the picture of the action, will be applied in more extensive multimedia player. So the trend is not only the design of mobile phones, but also GPS/, remote control, automotive electronics and games, etc., should be PND with a wide range of applications. Estimated in 2008 the touch panel in the permeability of the products will have significant growth, of which PDA is 42%, mobile phone 21%, game consoles, etc. (see Figure 2). In addition, Motion sensor gradually strengthen the application in mobile phone products, also touch dynamic can better reflect the function of mobile phone in 2008, Motion Sensor in mobile phone output value of about $300 million, a penetration rate of 7.5% ~ 10%. Trend four