Texas Instruments LED and push new chip group led 1080p projector market

TI (TI) in 2006 the United States electronic consumer goods exhibition (CES) launched innovative DLP HDTV technology, a new DLP HDTV scheme can support LED and HDTV light source, the new chipset has more extreme color (BrilliantColor) color processing technology and DLP HDTV technology to the industry brought by these innovations, the manufacturer will can provide better image quality and a reasonable price of DLP products, consumers will also have more flexible choice.

This year's CES consumer electronics show, Samsung (Samsung) will be the first launch in 2006 of the first LED optical HDTV (light engine) DLP, is expected to be listed in mid 2006. The use of high efficiency LED DLP technology can increase the color saturation to comply with the NTSC 130% TV standard, providing real-time switching function (Instant On/Off), enhance the leadership of DLP in high-performance HDTV products. LED optical engine inherits the DLP technology advantage in speed, color update speed increased to 48 times the standard television system, consolidate the DLP technology leadership position in terms of speed, is the best choice to watch sports programs and fast video games.

In order to provide consumers with the best visual experience at a more reasonable price, TI is introducing two new chipsets, namely, a 0.45 inch 720p DLP chip and a 0.65 inch 1080p DLP chip. The two group is the use of DLP chip HDTV dedicated BrilliantColor Technology (BrilliantColor), DLP can be increased for the treatment of color from the color color, color can be made will be increased to 200 megabytes, and full screen brightness can be increased to 50%. In short, as long as the chip can be used at reasonable prices will improve the color saturation of a comprehensive upgrade of overall quality, so that manufacturers in the next few years, big screen TV, DLP HDTV continued to maintain the price advantage.

NPD Group data show that the DLP HDTV technology with excellent HD resolution in 2005 to become the most popular 1080p TV products in the use of technology in 1080p. 1080p is a high resolution standard for many applications, including broadcast, game consoles (such as Xbox 360) and HD-DVD high resolution standards are supported by TI. At the same time, in the fourth quarter of 2005, DLP technology is the most widely used micro display technology.

TI DLP HDTV product business manager Adam Kunzman said: we are committed to providing consumers with innovative products of high performance, while maintaining the price advantage of DLP products in the market. The key is to be able to provide consumers with the highest quality HDTV, we have the confidence to beat plasma tv."