The necessity of sustainable development of LED lighting enterprises in China

Introduction: when the enterprise on the road to ruin, business owners often choose to run away. The smooth flow of funds is the biggest guarantee for long-term development of enterprises.

LED lighting industry enterprises "collapse" news came one after another, although It is often seen. and let everyone got used to, but the alarm bells ringing, and it can avoid making the same mistakes, still has its positive role. Someone says that happiness is a template, but have their own misfortune, the cause of the LED company is also diversified, no matter what experienced the development of intermediate error judgement and choice, the results are basically funding strand breaks and direct urging on the road to ruin. But when the enterprise on the road to ruin, business owners often choose to run away. The smooth flow of funds is the biggest guarantee for long-term development of enterprises.

As the saying goes, goods such as rotation, the chain of funds between the joints have been linked, but also like the river to survive the water does not stink. The road to the development of enterprises would need to step by step, excluding the impact of the economic environment, the enterprise itself is the problem caused by the controllable factors, more worthy of attention. Enterprises must follow the rules of the market price of the product, as well as product quality checks on the work, in order to ensure the healthy development of enterprises in the industry competition. At the same time also need to avoid the blind expansion of enterprises due to the emergence of triangle debt ridden ills. In addition, the collapse of the enterprise, running on foot, is undoubtedly a very irresponsible social behavior. Problems arise, as the responsible person should be responsible for the relevant responsibilities, actively give solutions, rather than escape can be solved. After the bankruptcy of the enterprise can also become an object of hatred can only ruin the credibility of stage a comeback.

The necessity of sustainable development of LED lighting enterprises in China

The more chaotic the industry needs more positive energy, and the revitalization of the LED industry, the sunrise industry, as the industry is duty bound. No matter the "shopkeeper" and "salesmen" to see the road built money consumers "so-called tradesman sitting in place of business to do business, and the" merchant "is to go out LED soft light to do business, and the" shopkeeper "the biggest difference is that the" merchant "with active business awareness. So for the LED lamp, the sales problem is in the "shopkeeper" or "business"? Good product if there is not a feasible channel model is matched with the promotion of sales, it would be easy to no echo.

Fierce competition in the market, has been more and more enterprises to channel construction in a more important position. In fact, there are two LED lamp "employer", the first is the government for energy-saving emission reduction obligations required for engineering lights, and the other is the God of the market - consumers. Sell LED lamp, whether it is sitting in the shops and other consumer or run out of business and the cumulative customers, we need to consider is why consumers buy our light, why we accept, or sit and wait only air, run only to have the rejection. Now LED industry channel, engineering, dealers, and network and so on, say now the electricity supplier channels, the rise of the fundamental reason is due to changes in consumer perception of the margin, so the ultimate goal of enterprises building channels are consumers.

Whether stores, factories, or lamps, lighting market are good factors to consider when channel construction is not to sit or run the business selling lamps, etc., want to make money, the money is from the consumer, the construction of channels to take into account their own consumer oriented, this group of consumers' emotional intelligence". Lighting exports to make a fool of the quality of the bottom line has not been guilty of public hatred over the past few months, the country has to carry out a variety of geological inspection of the lighting products, spot checks, many companies frequently caught". Product quality level does not rise or fall, the low pass rate is not a common problem in the lighting industry, and this disease even spread abroad. The number of countries in the light of the LED soft light product quality, the European countries on China's lighting monitoring is not soft.