Things in the future has come"! Intelligent lighting era has begun

Recently, the 2016 World Internet Summit in Wuxi at the opening of the Jiangsu Wuxi, in the "Internet + big data forum, Zhi cloud cloud platform is Chinese barter joint Ministry of industry and information technology named" 2016 networking solutions ", and the focus of attention. Cloud Zhiyi business director Yao Zexin accepted the reporter's visit, for the future development of the Internet of things in detail.

Smart lighting will have hundreds of billions of massive market

The development of LED lighting is affecting the pattern of the world's lighting industry, the industry has been the default LED lighting market in the future will be the new standard. Recent international giant moves frequently, indicating that the pattern of the global lighting industry began to change.

Smart city is gradually warming, began to become the object of pursuit of enterprises. Intelligent lighting has ushered in a new market outlet, the inevitable trend of future development! In Yao Zexin view, the era of intelligent lighting has begun.

To LED as the representative of the scale of the lighting market continues to expand. U.S. market research firm Market sand Markets report shows that in 2018 the global LED market is expected to reach $56 billion 790 million (about 377 billion yuan), from 2013 to 2018, the compound annual growth rate of up to 18.7%. Other market institutions predict that by 2020, LED will replace the traditional lighting market 80%-90% market share.

At the same time, intelligent lighting has become a new trend. TrendForce LEDinside of State Science and technology industry's brand LED (LED online) reports show that in 2015 the global smart lighting market size is estimated at $1 billion 716 million, while LED lighting has entered the low times, but because the smart lighting market is not yet mature, scale effect has not been formed, the high cost of software and hardware products so, the current smart lighting market as a whole is small, but with the future of technology, mature products, and actively promote the popularity of the concept of smart lighting manufacturers, the relevant market, will continue to grow, in 2020 is expected to reach $13 billion 427 million.

In the fierce competition, the current industry Yao Zexin said, "the product homogeneity competition has reached intense degree, how to reflect the differences in the product, is hanging in each head of Damocles' Damour'. And we seem to have reached a consensus, intelligent lighting is becoming a new trend, which will combine traditional products to break the pattern of homogenization. "

PHILPS, OSRAM, GE, such as a century old lighting companies are positioning the direction of the next generation of lighting, as the company's main strategic objectives.

Companies have layout intelligent lighting

The rapid development of mobile Internet, Internet of things, cloud computing, provides a solid foundation for the construction of smart city. Among them, the integration of intelligent lighting energy-saving lighting, intelligent transportation, smart security, smart home, mobile communications, cultural media and other functions, is the best carrier of smart city construction.

Huge market prospects will become the layout of many companies competing blue ocean. Especially since this year, the industry's lighting giants have accelerated the pace of development in the field of intelligent lighting. After more than 2 years of development, the current PHILPS Hue family has been extended to the lamp belt, lamps, portable magic lamp to adapt to different lighting needs of the hardware. OSRAM through the third party platform Arrayent, to solve the problem of compatibility of things, the release of the world's first Thread network protocol control intelligent LED bulbs, breaking geographical boundaries, open standards. GE cooperation with apple, Qualcomm, quickly enter the smart lighting market, the production of HomeKit compatible with Apple Corp LED bulbs......

More and more enterprises recognize that the intelligent lighting is a highly competitive pattern of differentiation in the differentiation of competitive thinking. Moreover, the Internet smart home ecosystem needs intelligent lighting as an important part of it. Yao Zexin said the wisdom of lighting companies have been chasing the reasons.

So, the current hot, how should look at the trend of intelligence, domestic lighting enterprises will be how to choose?

First, companies should embrace the Internet of things, embrace the intelligence. We are in contact with the end of the market, the market should be deep feelings, all people are talking about intelligent lighting, which will be an inevitable trend. On the other hand, after the real intelligent lighting, will bring more value to people's lives, will bring convenience to life, so the lighting of the intelligent I think companies should try to accept. "

Secondly, the domestic enterprises, should not just stay in the OEM stage, and should grasp the advantages of the channel, and the perfect play out. Allow users to use their own products, eventually brought together to the merchant's platform, which can better grasp the end user, to play the follow-up value! Yao Zexin talked about.

Smart lighting layout enterprises throughout the stage, they are from a single product of intelligent lighting, shifted gradually to provide overall intelligent lighting solutions, and through interdisciplinary, cross technology cooperation, complement each other, building lighting real network. Needless to say, this cross-border cooperation in the market strategy is an inevitable measure of the era of Internet of things. For intelligent lighting, enterprises focus on their own professional and technical development, but also should be in-depth understanding of market demand, continuous innovation. Not only to pay attention to the relationship between the upstream and downstream, but also with other areas of cross-border cooperation, and jointly develop a product that allows consumers to accept and appreciate.

The future has come to the landing of things in 3 to 5 years

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