06 global game market in the top five trends: China's first transition

December 26th news, the development trend of the global game market in 2006 of the American Journal of "red herring" before the famous IT forecast. The article pointed out that next year will be the first Chinese game market transformation, game service providers from the current game to free games, and by charging the cost of value-added services to profit, which is the future development mode of the global online game market. Following the "five forecast for the global game market next year" the red herring:

SONY next year

Although a new generation of video game consoles PS3 SONY next year but the head be long in coming, the wind will pressure over the Microsoft Xbox 360. According to Nielsen survey results show that 50% of gamers said they would like to buy PS3. Judging from historical experience, SONY is likely to show PS3 in May next year's E3 show.

Mobile gaming matures

2005, the mobile gaming market, the first major mergers and acquisitions, EA to $700 million acquisition of Jamdat Mobile. The game developers Activision will join YAHOO, Google and Sprint in the market enclosure". In short, the mobile gaming market will become increasingly mature and consolidated.

Increasingly fierce competition among game developers

Although the game market is mainly locked in competition between SONY, Nintendo and Microsoft, but the competition between the game content developers are not inferior. With the advent of new developers such as BioWare and Pandemic, small game developers will be able to seek survival and development by choosing a specific market and talent.

China's game market took the lead in transition

So far, the Chinese game market has reached $580 million, is expected to reach $1 billion 700 million in 2010. But in order to cater to gamers, more and more Chinese game providers will begin to change the business model next year, and this model is the future of the global online game market business model.

At present, China's MMO games are mostly based on the form of payment, about $15 per month. But next year, the charging mechanism will be broken, the game service providers turn to the user to provide free games, through the collection of value-added services to obtain profits. Currently, including Shanda, including several game service providers have adopted the business model.

For these game providers, the move is wise. Because of the relative severity of game piracy, game providers have come to realize that it is difficult to rely solely on the game. The global game market is also true, with the growing popularity of broadband, piracy is inevitable. Therefore, for the global gaming service providers, they also need to adjust the business model.

Service providers begin to take responsibility for the content of the game

By early next year, the global video game market will reach $28 billion. With the growing maturity of the market, the outside world of the game industry has gradually faded accusations, politicians and parents can also be psychologically calm to accept the game industry. However, the premise is that the game service providers can take responsibility for the game content. Next year, a growing number of game makers are beginning to face up to their responsibilities in the field.