Analysis of lighting brand camp

Introduction: experienced early wandering, panic, confusion, attempt and effort, by now, most of the traditional lighting brand enterprises smoothly "transformation" in no case injured in the sinews or bones has been transferred to LED lighting.

From 2012 to 2014, LED lighting is ferocious, "the coming stormin" attitude. In this wave of shock, transformation has become the common choice of traditional lighting brand enterprises. Experienced early wandering, panic, confusion, attempt and effort, by now, most of the traditional lighting brand enterprises smoothly "transformation" in no case injured in the sinews or bones to achieve the transfer of LED lighting, and ensure the reputation of the brand does not have too big loss.

Corresponding to the new LED lighting enterprises in the brand building. From the beginning of the excitement, challenge, rational and prudent lofty ideals and high aspirations to now, you can say that the new Jin LED lighting companies experienced industry "in the construction of the road The climate does not suit one." brand, the enterprise survive the smooth realization of the brand is the first step, but more enterprises are still in the "try" process, the brand of the road not completely smooth.

It can be said that in the next period of time, the traditional lighting transformation of the brand will continue to consolidate their status, and inject more elements in the LED brand connotation; new LED lighting brand, find the road will as in the past to still have more to toss in the "try".