BOE and Hisense bid LED backlight project

Hisense electric and BOE winning "TV with TFT-LCD large size LED backlight module"

In July 26th, the Ministry of information industry officially announced the "2007 annual Electronic Information Industry Development Fund for" the project list, which, Hisense electric and BOE in the "TFT-LCD large size TV with LED backlight module research and industrialization project bidding.

Backlight is an important part of the LCD industry chain, which accounted for the cost of LCD screen 20%-40%.

At present, the global backlight products is in the process of upgrading from CCFL to LED backlight backlight, LED backlight source project BOE and Hisense electric and other domestic enterprises in time almost done and global industrial upgrading. But before the CCFL backlight products occupy an absolute advantage of South Korea and China Taiwan enterprises, still in this round of industrial upgrading process has the advantages of capital, technology, etc..

Zhang Yu, director of public relations as the BOE said: "South Korea and Taiwan to break the monopoly of Chinese backlight, may still need further policy, financial support, and the combination of all domestic enterprises."

Domestic LED backlight source start

According to the reporter, the backlight in the LCD screen to occupy a higher proportion of the cost of materials, higher than the glass substrate, while its profit level is higher than the LCD panel itself.

In the 15 inch LCD panel, CCFL backlight accounted for about 20% of the cost of materials; in the 30 inch LCD panel, the ratio to rise to about 40%. At present, the price of the LED backlight source is 3-5 times higher than that of CCFL, so the proportion of LED backlight in LCD panel material cost will be further increased.

Zhang Yu told reporters that the BOE has long started to track the development of LED backlight source, as early as 2005 set up a special project development team to carry out research and development from small to large size LED backlight.

According to reports, the BOE has completed 10.4 inches dedicated LED backlight and a sample of 12.1 inches notebook LED backlight source. And its large size TV with LED backlight R & D has also started to complete the 26 inch, 32 inch LED backlight sample design and production.

Currently, Jingdong founder with 32 inches front panel development, continue to improve the production capacity of the 32 inch LED backlight R & D. In addition, the BOE has launched a 47 inch LED backlight development, the first sample will be completed in the second half of this year.

BOE has been in cooperation with TCL and other manufacturers to develop LED backlight, in the successful project, we will also jointly develop TCL." Zhang Yu said.

Another successful bidder Hisense electric appliance is carried out from the beginning of last year, LED backlight R & D, and access to the National 863 project support. Liu Hongxin, general manager of Hisense, said the end of this year or early next year the company will continue to have LED backlight products out.

LCD breakthrough

With the continuous improvement of the traditional LCD TV CRT alternative, the lack of the upper reaches of the LCD screen to support the local color TV enterprises have become a porter possible. However, the LCD panel industry not only has the characteristics of capital and technology intensive, but also has higher requirements on the upstream and downstream industry supporting capacity.

At present, the domestic, including the BOE, SVA LCD panel manufacturers are not optimistic about the situation. Insiders said that one of the important bottlenecks in the domestic LCD panel industry is the limited capacity of the industrial chain. Statistics from the Display Bank show that: Japan's industrial matching rate has reached 176%, South Korea was 82%, China's Taiwan region was about 85%, while the mainland industry matching rate of only 11%.

Analysts believe that the BOE and Hisense and other enterprises in the backlight project if you can make a breakthrough, will effectively alleviate the current lack of domestic LCD industry chain supporting the situation.

According to the reporter, compared with CCFL backlight, LED backlight in environmental protection, energy saving and service life has a greater advantage. Since August 2004, SONY launched the first in Japan with LED backlight products, and then it began to sell in the U.S. market with LED backlight PC and tv. In June this year, Samsung Electronics has also introduced the use of LED backlight source 70 inch LCD tv.

At present, the biggest promotion of LED backlight is the price. At present, in the area of Taiwan Everlight, and Wellypower companies such as push, LED backlight module prices, at an average annual rate of 30% since 2009 to optimistic estimates, the price can be close to and CCFL backlight module.

ISuppli estimates that this year's global LED backlight market revenue will reach $6 billion 80 million in 2011, the market will grow to $10 billion 680 million. Among them, notebook and LCD TV with LED backlight will become an important growth point.

For the LED backlight source project specific investment amount, terms of BOE and Hisense electric appliances are reluctant to disclose, but the industry believes that if the enterprise can achieve mass production of LED backlight in 2008, can be synchronized with the world advanced level.

But it is worth noting that, at present, those who occupy the control position in the CCFL Backlight Market in South Korea and Taiwan, China's enterprises, have begun to turn to the production of LED backlight. This is the domestic LED backlight project, is an important pressure.

In this regard, Zhang Yu said that in the LCD panel industry chain, relying solely on a business is more difficult