Domestic car city fire with hot LED market development

2009 world auto production totaled 60 million 990 thousand vehicles. China rose to the world's largest car producer, the annual output grew by 48.3%, to the top of the 13 million 790 thousand. China's auto production and sales in 2010 is expected to exceed 15 million new record highs.

The prediction with the Asian especially Chinese continued growth of automobile market and LED backlight and lighting applications is becoming more and more mature and the cost is reduced continuously, the global automotive LED market in 2010~2012 years will be a 15% annual rate of expansion, the market size in 2012 from $4 billion 180 million in 2006, increased to $12 billion. Car sales in the next 10 years will be times the current LED. At present, LED has been widely used in automotive interior lighting, LED in the gradual transition to the car headlights, taillights and other products, showing the development trend from the inside out, from the back to the front. In recent years, with the upgrading of the level of some car lighting technology and the cost of decline, LED applications have increased. The Honda accord, Teana, crown, Reiz, Cadillac series, Buick Royaum models have adopted the LED lighting technology.

In terms of application, the future of automotive dashboard, portable DVD drive and car navigation systems using 5~10 inch LCD panel backlight, car headlights use white LED will become the driving force of market growth. Although the 2009 car LED market growth rate is slow, but the EU is currently promoting the day light regulation, will further drive the take-off of LED market, from the original car brake lights, car lights, room lighting direction areas continue to expand.

To car headlights LED, for example, the Japanese car factory TOYOTA in May 2007 listed on the LexusLS600h for the world's first equipped with LED headlights models. In the same year, the German Audi car R8 also equipped with LED lights. LS600h only in the low beam lights the use of white LED, and R8 and CadillacEscaladePlatinum of the low beam lights and high beam lights are used in white light LED. which LS600h lamp supplier for the United States PhilipsLumileds R8, Nichia Lighting, as Cadillac Escalade Platinum lamp supplier for OSRAM.

Japan's Fuji Chimera Institute published the global white LED Market Research Report, the market size is expected in 2010 will reach 350 billion 200 million yen (about RMB 28 billion yuan), the annual output of 15 billion 600 million 7 thousand and 820. Although the use of the car, although the proportion of the entire market is not large, but the future is expected to achieve significant growth. White LED market is currently mainly used for LCD backlight. The vehicle use car lights as the center, the number of share only 5~6%. but expected headlight restrictions will be relaxed, plus white LED improve the brightness, to 2010 car with white LED both the quantity and the amount will have a significant growth.

Car LED market size growth, coupled with the current average gross margin is generally more than 20%, is the LED manufacturers compete in the field. But China's Taiwan Region Research Institute pointed out that because the car headlights require a higher heat dissipation, reliability, brightness and other specifications threshold has been imported car factory manufacturers are mainly Nichias, Osram and other international manufacturers, the main factory in Taiwan LED market, or in the car tail lights and interior lights as the main instrument panel backlight application and so on. Light is the main suppliers, including billion. The East Bay supply to Nissan small car, and also for Hongqi dashboard backlight LED OEM manufacturers.

The application of light in the rear lights and car (such as dashboard backlight etc), at present China's Taiwan region, there have been many successful entry into the LED factory, including Acer Qi Long dashboard backlight LED manufacturers OEM, East Bay is currently NissanMarch car taillight supplier, is the main supplier of billion light. In terms of the total amount and quantity of shipments, billion light is currently in Taiwan LED car shipments larger manufacturers, but this part of the total revenue accounted for the proportion of billions of light is still very low.

According to the alliance national semiconductor lighting project (CSA) recently released data show that Dominant and OSRAM two companies currently in the absolute market share accounted for 60% of the global automotive electronics. In recent years, China's Taiwan and the Pearl River Delta and Yangtze River Delta region, the rapid development of enterprises in the past two years, the quality has been significantly improved, to win a certain market price. Shenzhen REFOND optoelectronics for small and medium size in the car dashboard, car audio, car DVD, car LCD backlight is the domestic brand car manufacturer of optoelectronic devices mainstream providers, technology level and market share of products in the country after Germany OSRAM. It is in the leading position in the development of high temperature resistant materials, fluorescent color matching technology and vibration resistance of products.

With the improvement of the technical level of the LED light emitting module and the decline of the price of the product, the LED combination taillights, LED brake lights, LED steering lamps, etc. will become the mainstream of the car lights. CSA is expected in 2010 China's LED pre installed market (OEM supporting the market), LED combination taillights, LED central high brake lights, automotive meter backlight and other LED lights will reach 5 billion yuan matching.