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Is LED a pie or a trap?

Is LED a pie or a trap? Admittedly, no bottom line for many low-end manufacturers, this year's LED really is a "pie"; but for most want to hold the bottom of some manufacturers, this year's LED business is extremely difficult, especially in the periphery to manufacturers, finally found "fell into the bottomless trap".

To the end of the inventory, 2013 for LED lighting, is still a year of intense fighting. Market investment no bottom line, no bottom line price ups and downs, the quality of water without the bottom line, the three no bottom line so that LED lighting covered with thick fog and more confused.

We can not complain about the LED change too fast, too fast program changes and price water, which is the inevitable process of the development of the industry and market competition. This rapid change is not to be prevented and reversed.

Is LED a pie or a trap?

LED is fair to anyone, do not think that the upstream the ability to have the advantage, don't assume the downstream channels have an advantage, but don't think there's enough "tuhao gold" is an absolute advantage. LED is a "pie" or "trap", which does not depend on the external factors of the market, but is determined by the internal factors of the enterprise itself, and even depends on the boss.

First, depending on whether the boss can see the market structure, can see the impact of changes in LED trends and factors. LED lighting is integrated by LED and lighting, and understand LED do not understand lighting is not good, do not understand lighting LED do not know. To see the pattern and changes of LED lighting, the most important thing is to have the knowledge, skills and capabilities of these two areas.

On the basis of seeing patterns and changes, we must also have the ability to judge and choose. Look not clear and must be selected to "bring forth the new through the old, dead on the beach". If you can see the pattern and change, but also must be able to calm their ability to judge and advantages, must be able to make a rational choice.

LED is a "trap", many enterprises because of the lack of self-knowledge and blind, blind action, thought that the "high", but "ambitious". The advent of new opportunities, companies need to analyze their own capabilities, resources and existing strengths can match the needs of LED lighting, no ability no advantage, would rather give up, and then locate a new career. So, LED is pie or trap must depend on the business and the boss himself, depending on the ability to determine the pattern of change in a timely manner to make rational choices.

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