LED display industry must change the content with staying where one is the situation

The technical level of China LED display industry is relatively advanced, advanced level of main products and key technology and international industry to maintain the same, but the level is relatively backward in technology, product standardization, system design, reliability, manufacturing process and test means and other countries have obvious difference. The application scope of LED is relatively fast, and it has been widely used in various fields of social life.

In recent years, China's LED display industry's technological innovation capability is not enough, the overall level of innovation is relatively low. Mainly in the high technical content of new products, leading the market development of the backbone of products, technology and product clone "phenomenon, the industry can play a positive role in promoting technological progress and enhance the overall level of development of the industry leading enterprises lack of enterprise's R & D investment in serious shortage.

Innovation is the basis of sustainable development of enterprises, but also an important symbol of the healthy development of the industry. The early development of LED display industry in China can grow rapidly, and time are inseparable enterprises in technological innovation performance, in the last century in 90s, every year there will be the mainstream of leading technology products to lead the market. In recent years, due to the lack of technological innovation, the low level of product technology, will inevitably lead to market competition price war and a variety of non-standard competition behavior.

In my opinion, the core competitiveness of LED display industry is mainly reflected in the advanced product technology, high quality service and good social image. The formation and construction of the core competitiveness of LED enterprises in china. In order to improve China's industrial competitiveness in the global LED industry, need from the following aspects: first, to improve and strengthen the propaganda, expand the influence, improve the image, improve the social awareness; second, improve the level of product technology, to create the new connotation of China manufacturing; third, foster the formation of representative enterprises strong comprehensive strength and scale.

At present, the biggest threat to the development of LED display industry in the market environment, I think the lack of technical progress from the industry and the lack of corporate strategy. Industrial needs of large enterprises, large enterprises must have strategic strategy is based on vision. The development of Chinese LED display industry and market to improve the situation can not be content with staying where one is, because the existing market, to expand their horizons, expand the market and new applications.

LED display products in the market competition, I think the degree of market regulation is poor, competitive means for the competition and competition. This situation exists, although there are objective reasons for the development of China's market economy is not perfect, but slow, low degree of industry technology progress, product innovation, technical content is not enough as a result of lack of core competitiveness is the main reason.

The standard system of LED display has certain basis, the standardization work of LED display screen, it is necessary to strengthen the work in the area of the display standard, should also be improved in devices, such as basic materials, standardization suggestions display strengthen and standard materials, devices and other upstream and downstream industry chain of cooperation and coordination. At the same time to the relevant standards and by learning to promote attention.

LED display market prospects should be very confident of the development of semiconductor lighting industry to bring a good opportunity for LED industry, have a positive role in expanding the rich product system, application. The key is how to seize the opportunity, which is the industry should carefully consider the enterprise.