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LED is the environmental protection market boo head? The truth will not be seen until next year

2007 is the light emitting diode (LED) bright year, benefiting from small and medium size backlight, outdoor landscape lighting applications increase, manufacturers revenue soared, now when the industry optimistic expectations LED will boom years to 30 years, the market supply and demand imbalance also reported suspicious, in 2008, in the large-size panel the backlight Market is not mature, the notebook computer backlight can successfully improve penetration rate of 15%, LED2008 became the biggest jump application market, industry will be an important observation index.

LED officially replaced the cold cathode fluorescent lamp (CCFL) in 2007 in the following 7 inch panel applications, and started toward the development of large size, which in the notebook backlight use of high priced products from 11.1 inches to 14 inches, expand the mainstream size, 15 inches. Because LED has the advantages of low power consumption, long life, small volume, is in line with the trend that notebook light saving, environmental protection and the characteristics of mercury free has become the important demand of notebook manufacturers to improve the added value of the product, but the high permeability LED products, the cost is still an important key consideration.

In 2006 the industry claimed that LED had the opportunity to see 10% notebook permeability, but at high cost, light yield and poor grain brightness should be improved under the limit of 2007, used in notebook market penetration of only 3%~4%. Despite the reduced LED and CCFL backlight price gap, to the current 12 inch Laptop Case, traditional CCFL costs about $16.7, while the use of LED light source costs fell to $27.9, is equivalent to 1.67 times the cost of CCFL, while the 15 inch panel backlight costs about 2.14 times as much as CCFL.

However, from the consumer electronics market, notebook manufacturers every year in order to stabilize the price range, have continued to seek new value products, and LED backlight applications just become the new driving force of international companies to build brand characteristics, successfully blocked a notebook products decline speed, at the same time, the rise of notebook backlight market is LED provide new energy industry the growth of the.

Apple computer (Apple) 15 inch MacBookPro series as an example, the market price of about 1999~2499 dollars, although the LED module cost about $20 more, almost to the terminal price of 1%, but apple in the absorption of extra material costs, but has been in the market to achieve product segment, the development of green apple (AGreenerApple) brand strategy, not only greatly enhance the brand image, but also to attract other manufacturers launched LED backlight models.

In addition to the concept of environmental protection, from the application point of view, the LED module can reduce the power consumption of the panel 25%, 10% increase in battery life, LED module panel can reduce the thickness ratio of CCFL 50%, the notebook can reduce the weight of 15%~20%, the effectiveness of these attractive data, can be smoothly transformed into beautiful sales figures, get consumers out the higher purchase price from the purse? Or stay praised draw pie dream, 2008 will be the key moment in the fight LED notebook market.

LED notebook in 2007 began to slightly grow, if the industry is expected in 2008 as a substantial increase in permeability to 15%, global shipments reached 720 million, and formally entered the product application growth period, will be LED back light footing reassurance, and eventually need to LED the future of large size panel back light path, the establishment of notebook application the market, will contribute to the early lead large size LCD backlight to the new era of LED.

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