LED lighting manufacturers zhenminglee counterattack Taiwan Market

Optimistic about the presidential election in Taiwan after the economic development at the same time, with the complete product line, has the advantages of low manufacturing cost than its peers, LED decided to return to Taiwan Neoneon lighting manufacturers vigorously develop the domestic market. In addition to the product line, the manufacturing cost of the industrial advantages, there is a greater advantage, is to be able to LED rapid commercialization.

Industrial investment of NT $140 million to buy the whole floor office building Xinyi planning district and to increase the number of employees in Taiwan, Taiwan hopes to expand the size of the market. Neoneon originally in Taiwan has recently put the branch office to Sijhih Xinyi district.

The main products in the Taiwan market in the future will be dominated by Neo neon, early LED and indoor commercial lighting, and LED fluorescent lamp and LED outdoor lighting products is the company's marketing focus. Related LED product line price, will be located in the middle of Pyramid, but the quality is in the middle.

Because of the layout of Taiwan's domestic market has been fully prepared, neo-neon in Taiwan in 2008 will be set in the operating target revenue of NT $200 million. In addition to complete product line, the production quantity size, according to the LED lighting industry sources, integration of upstream and downstream industrial in LED related products for the perfect, this is its core competitiveness, including Jing Lei, packaging the most upstream, there are various kinds of LED products have been commercialized, is the scope of the company.

Because everything has been in the new industrial product line, buy office building, a new scale in Taiwan LED products; because all kinds of product can be used as marketing strategy, from the traditional Christmas lighting, commercial lighting, home lighting and road lamps and other public works belong to a variety of markets, it will actively participate in the Lido ming.

To reach this year's business objective, neo-neon recently conducted various energy conservation and quality certification actively in Taiwan; including the LED lamp, LED lamp, CNS fluorescent lamp replacement certification certification work, have been launched or completed.

Source: LEDinside