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Lenovo has taken second steps to integrate IBM first widescreen notebook debut

November 22nd, Lenovo Group and IBM company PC department with global integration after the launch of the first commercial ThinkPad notebook computer, at the same time, the new Think team leader Yi Xiaohui for the first time with the team debut. Since Lenovo and IBMPC department since the merger, integration of the people most concerned about is the two major brands, including the integration of R & D team, sales team and sales channels, and the launch of the new notebook computer is undoubtedly a good integration that lenovo. Also in November 22nd, Lenovo Group announced the news, the first half of the performance, but also strong support for new initiatives Lenovo PC department. Reported in the year ended September 30, 2005, 6 months, Lenovo Group's medium-term turnover of HK $48 billion 107 million, representing an increase of 317% over the same period last year, of which net profit of HK $711 million, an increase of 13.4%. Daily news made it clear that Lenovo's PC global sales grew 11% over last year. Lenovo in the 6 quarter of 2005 to more than a record global sales of personal computers, according to industry forecasts, Lenovo has accounted for about 7.7% of the global market. And its performance is mainly due to its growth in the acquisition of business and strong sales performance in the Chinese market. Since December 8, 2004, since the Lenovo to spend $1 billion 250 million to purchase all of IBM's PC business, Lenovo can complete the Think brand on the digestion, then use the Think brand, to create a global brand voice questioned on without interruption. In particular, in the integration process, Lenovo Group by the U.S. government to review the news so that the industry and the majority of users of the Think series of products to the future development of Lenovo Group PC increased more concern. In this regard, Lenovo Group Vice President and general manager of China, said Chen Shaopeng, after the full integration of China, will continue to give full play to the synergy of Lenovo brand and Think brand, in order to ensure the rapid growth of the company. Think brand will continue to maintain a high-end business image, Lenovo China will build a platform for the Think brand resources, help Think business growth, maintain and carry forward its original brand spirit. The new ThinkPadZ60 is the Think brand in the first commercial widescreen notebook computer products, is mainly designed for small and medium-sized enterprises and business users, ThinkPadZ60 also launched the expansion of the ThinkPad in the small and medium-sized enterprise market strength. For the integration of the new company, Chen Shaopeng said, the new company's strategy is divided into three stages, the first stage is to honor the Lenovo before negotiations and sign the contract to the customer and commitment to partners and employees, is to continue to provide high quality products and outstanding service. And then maintain Lenovo and Lenovo's relatively independent operation of China, it can be said that Lenovo has successfully done this. The second stage is to start Lenovo brand in the world. Through better operations, but also through the development of Lenovo's global emerging markets to enhance the competitiveness of the company, and then enhance the market share of lenovo. Chen Shaopeng said that now this stage has just begun, Lenovo will be released in February next year, the Turin Winter Olympics, Lenovo brand products to the world, so Lenovo brand products really go abroad. The third stage is known as a relatively aggressive high profit growth stage, this stage depends on the progress of the first few stages. Chen Shaopeng said, in short, we want to go through these three stages, so that Lenovo can do better, to achieve a better position in the PC industry.

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