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Lighting market segments LED industry battle quietly started

Lighting industry rapid development, recalling the past eras of development fast shocking. After 40 years of development, China's lighting industry is the industry for nearly 20 years, and the lighting industry is only a few years ago began to grow in the home decoration lighting industry. 2010 by the impact of low carbon economy, the lighting industry ushered in the new development, promotion in World Expo, the Asian Games, the rapid development of "lights are" town lighting as the main production base of the enterprises, the LED chip technology in Expo InterContinental Hotel, Hongqiao airport Expo project more than 30 terminal 2 and so on important applications. Experts predict that in 2010 the size of the LED industry will reach 100 billion yuan, which also marks the battle for the semiconductor lighting industry has quietly started.

Mr. Wu general manager of NVC said that the development from traditional lighting to lighting, lighting industry, marking the market segmentation pattern brings the rapid development of economy. The bridge lights, outdoor lights, landscape lights, indoor lighting Home Furnishing (lamp, desk lamp, chandeliers and other children), stage, decorative lamps, neon advertising, urban lighting industry will flash LED and so on the huge scenes model, lighting system under such conditions, to improve the quality of work the pursuit of fashion, energy saving, healthy consumption concept.

National semiconductor lighting engineering research and industry industry alliance executive chairman Fan Yubo said, the current lighting enterprises mostly through television, Internet advertising and marketing products, lighting, lighting industry portal tens of thousands of Baidu keyword search, enterprise competition became a hotly contested spot. According to the statistics of the town and the surrounding area has gathered more than 5000 lamp production enterprises, in the town of big lamp market has 10, plus other domestic provinces and cities lighting manufacturers industry, number of employees up to millions of people. Huge market space for people to see the potential of the industry, but the advantages of the service is to do a good job in the current industry competition winning magic weapon.

Lighting lamps wholesale city, shopping malls, lighting accessories, lamps and other lighting appear online shopping platform, business model relies on a single activated lighting sales monopoly market. However, increasingly professional lighting installation technology, as well as the formation of a system of after-sales service system, so that small and medium cities, urban areas can only be in the form of lighting stores. Master Liu said lamp art dealers, the lighting industry has no taboo to violence claimed that since the shop lighting sales have been good, I believe that with the improvement of the consumption level, more fashionable decorative lamps will be more and more ordinary people to accept, lamps of the consumer market will be more open.

Lighting for its fashion, health, such as the design concept, in the lighting to highlight the decorative effect on the basis of satisfying the modern pursuit of individuality, the trend of consumption demand. Famous brand lighting responsible person Lizhen lighting general manager Mr. Zhou introduced, along with the housing decoration style of personality, fashion, design, Home Furnishing appliance industry more humane, fashion, lighting for its unique style, romantic light to Home Furnishing life diversified color. Many consumers said that the fast-paced work, learning so that they feel the warmth of the romantic lights to enjoy wine and food more interesting.

11th Five-Year green lighting development plan and China launched the subsidies for energy saving measures to make LED chip technology has been a very good opportunity for development, in the low carbon economy driven by energy-saving emission reduction policies have been well implemented, LED lighting will also be more low price into the market. By then, the elimination of incandescent lamps, energy-saving lamps have been popular, green lighting will really be achieved. Taking the scientific and environmental protection route is a kind of storm and tide in the present market!

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