The history of the history of lighting store business

Pre shop after factory stage

Front shop stage must be traced back to last century in 90s, at that time, Guzhen lighting after a generation of "light" Lantern walk the stage began to emerge in the country, but at that time, Guzhen lighting or small businesses, small workshops are shop tradesman investment side plant type in the ancient town of Haizhou was born from then on, opened the initial stage of the lighting industry store management. In 1999, nearly 1000 lighting companies are front shop, shop Street put a small workshop to make products, the store is a single brand to retail sales, for domestic and foreign customers to choose goods orders, net.

One shop multi business stage

With the increasing development and market demand of the lighting industry, ushered in the ancient town of shopkeeper peak, opened a "road economy" era. At the end of the last century to the beginning of twenty-first Century, due to domestic and foreign customers are attracted by more and more, thousands of "street shops" into a "ten in The Strip lighting". Although the number of Guzhen lamps factory, but mainly to small and medium-sized enterprise scale, not every one lamp factory have sufficient strength, the burden of rent, so there was a shop factory, a multi store business phenomenon, namely multiple businesses to rent a storefront business, this phenomenon from the time continues today. At present, the rent and labor costs rising, prices of lighting products and LED products gradually decline, profits diluted, with low price competition of small manufacturers increasingly unable to afford the high rent, so a multi store's store operating mode still survive.

The history of the history of lighting store business

One shop multi card stage

With the lighting enterprises blossom everywhere in the country, more and more shops selling lamps at the beginning of twentieth Century, there was a shop brand store, a store brand is currently the most formats, mainly agents and dealers who. A multi store card, as the name suggests, is a store selling a number of brand lighting products, at the same time, manufacturers of cooperation has not yet formed a standard, manufacturers and distributors of brand awareness is meager, dealers loyalty to the manufacturers is very low.

Store stage

In 2000, a company in Shenyang, the first to set up the lighting industry's first brand stores, lighting industry in the first brand monopoly mode, since the lighting industry has gradually entered the store stage. Here said the store includes a store card and a card shop (a segment of the shop or shops), and household electrical appliance enterprises relatively mature store system is different, the lighting industry store is not normal, basically is a multi store brand (a segment of the store shop or shops). Even Home Furnishing lighting industry leader is no exception, the store is not the single only sell their products, are in their own, supplemented by other brands, this phenomenon in other reporters store lighting enterprise are found to be called.